Browsing by Author "Cao, Nguyen Hong Nhung"
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Determinants Affect User Satisfaction And Continuance Usage Of OTT Application: A Case Study Of Zalo
Cao, Nguyen Hong Nhung (2023)The Over-the-top (OTT) applications industry has grown at an unprecedented rate, driven by a growing desire for people to remain connected and informed through the Internet and social networking sites. Despite the ...