During the development of cosmetic industry, perfume is one of key product which accounts for a large of numer of purchasers. The main objective of this study examines that the factors affecting to the luxury perfume ...

This research analyses factors affecting customer loyalty in case of Novaland apartment projects with core objective: analyze current viewpoints from existing customers to propose recommendations for improving customer ...

With the increasing ecological sensitivity, the appearance of green beauty products seem to attract a lot of consumers who perceived environmental responsibility. The research on green purchase intention is expected to ...

This research aims to explore the factors contributing to the green purchase intention for the product category of natural and organic personal care in case of consumers residing in the area of HCMC. In short, the research ...

The study aims to investigate the comparative power of cash flow, earnings and accrual components to facilitate the forecast of future cash flow (one year in advance). The research models are established based on the ...

Grab lately has grown into a power in ride-hailing app industry in Vietnam with a large amount of vehicles. Paralleling with the development, Grab seems not to be able to control the service quality since an increasing ...

Recently, the increasing in the number of college and university students has raised a question for the capacity of schools and dormitory rooms. However, there are many vacant rooms but students still willingly pay more ...

This research considers the key factors that affect Vinhomes apartment purchase intention of individuals in Ho Chi Minh city. The data set collected 284 respondents from whom they strongly comprehend the information about ...

The idea of this study is come up from the revolution of modern technology. Entertainment especially Movie Industry had been developed very quickly, Video on Demand appear to adapt user’s need for high quality of movie ...

The increasing of people using the smartphone in Vietnam led to the development of mobile applications for various purposes including social networking, news, entertainment, transportation service and especially food ...