Now showing items 2018-2021 of 2021

    • "The young Vietnamese's consumer behavior in Korean fashion" 

      Le Viet Quyen, Dy (International University - HCMC, 2015)
      Since Doi Moi (1986), Vietnam opened its economy, as a result many cultural wave have influenced on Vietnamese culture, and recently Hallyu has become a hot topic among the young. Hallyu is a terminology refers to the ...
    • The youth behaviour towards the choice of branded and unbranded fashion in Ho Chi Minh city 

      Thái Thị Như, Quỳnh (International University HCMC, Vietnam, 2013)
      Nowadays, fashion is an important market and contributes a lot to the economic development of a country. However, the fact that customers now are in favor of foreign clothes, especially those imported from ...
    • Zara and H&M pricing strategy in South east Asia - Vietnam vs Thailand market 

      Ha, Dinh Thi Hong (International University - HCMC, 2018)
      There are more and more international brands come and choose Vietnam at an ideal destination to widen the business in recent years, especially in the apparel industry. With the significant increase in the number of new ...
    • Zigbee Wireless Sensor Network for Smarthome 

      Loc, Luu Gia (International University HCMC, Vietnam, 2009)
      This thesis implements a wireless sensor network based on ZigBee technology for smarthome system. The network includes six nodes with one coordinator, two routers and three end devices. ...