Browsing Bachelor of Business Administration, Economics, Finance and Accounting by Title
Now showing items 1581-1600 of 2340
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Improving the financial performance of Vietnam prosperity joint-stock commercial bank (VPBank)
(International University - HCMC, 2016) -
Improving the human resource management of ASIA shoes private enterprise
(International University HCMC, Vietnam, 2011)This study recommends some suitable methods to improve HR management of Asia Shoes Company to help it retain good workers. From that, it can sustain a rich work force for its manufacturing system. Based on qualitative ... -
Improving warehouse management in 3A pharmaceutical Co.,Ltd
(International University HCMC, Vietnam, 2012)Improving warehouse management in 3A pharmaceutical Co.,Ltd -
Individual attitude toward risk tolerance and investment performance - The case of Vietnam
(International University - HCMC, 2019)The research is about individual attitude toward risk tolerance, behavior factor and investment performance: a case in Vietnam. Despite experiments have precision when showing attitude toward risk but implementing this is ... -
Induction's effect on staff attitude - Case study of food and beverage departmentin park hyatt Saigon hotel
(International University - HCMC, 2016)On the first working days of newcomers, they may feel confused or even have to cope with stress that would prevent them from actively responding to the new duties. This may be due to the hotel that has poor induction program ... -
Industry concentration and corporate investment - Evidence from Vietnam
(International University - HCMC, 2019)Vietnam's first share issuance market (IPO) reached US $ 4.5 billion in 2018, as of mid-November. According to data from global audit firm Deloitte, the total capital that Vietnamese enterprises mobilized through IPO this ... -
Industry concentration and corporate investment - Evidence from Vietnam
(International University - HCMC, 2019)I notice that there is a positive momentum between product market competition and joint venture but not clear between product market competition and corporate investment applying a piece of Vietnamese companies within the ... -
Influece of social perceptions of businesses on entrepreneurship of the youth in Vietnam
(International University HCMC, Vietnam, 2012)Culture has been believed to have significant impact on entrepreneurship. Several researchers have conducted study on this topic such as (Osman & Murat, 2011) on “Entrepreneurship, National Culture ... -
The influence of asymmetric information and tobin-Q on corporate investment - Evidence from HOSE and HNX
(International University - HCMC, 2018)The power of two elements, namely asymmetric information (AsyInfo) and Tobin-Q, on corporate investment is investigated on this study. There are a lot of international papers examining this issue. Nonetheless, currently ... -
The influence of bank risk management and profitability on bank market power - Case study of Vietnamese commercial banks
(International University - HCMC, 2018)With the general objective of studying the influence of bank risk management and profitability on bank market power in Vietnam over the 10-year period of time from 2008 to 2017, this thesis used Vietnamese commercial banks ... -
The influence of brand equity on consumer resposes toward Cho Gao Blue dragon brand
(International University HCMC, Vietnam, 2014)Nowadays, brand equity has emerged as a key concept of brand management, as well as in business practice and academic research. According to Keller, (1993), Srivastava and Shocker (1991) brand equity can affect future ... -
The influence of causal beliefs on estimates of time-to-onset : The case of Vietnam
(International University HCMC, Vietnam, 2014)When we need an alertness to work all night, coffee is a popular choice. When we have a backache, we might need some Salonpas packs to make the pain go away. In fact, such kinds of product need a time to have an effect on ... -
Influence of celebrity endorsement on customer purchase intention - A case study of Biti's Hunter
(International University - HCMC, 2017)This study is attempted to identify the major factors of celebrity influencing on the purchase intention of customers who are living in Ho Chi Minh City (HCMC) in regard to the case of Biti’s Hunter. In recent years, the ... -
The Influence Of Celebrity Endorsements In Social Media Advertisement On Gen Z's Purchase Intention In Ho Chi Minh City: The Case Of Den Endorsing Honda
(2023)Among the many marketing strategies, using celebrity endorsement in advertisements on social media platforms is flourishing considerably in the media era. The object of this research paper is to determine the impact of ... -
The influence of country image on Vietnamese perceived value - An empirical investigation into mobile phone market in Ho Chi Minh city
(International University - HCMC, 2016)This paper aims to identify the relationship between country image and perceived value in a particular context. The complexities of globalization have been discussed in many studies since 1960 (Phau and Prendergast, 1999), ... -
The influence of credibility and parasocial interaction on purchase intention of followers toward the products promoted by instagram bloggers - The case of changmakeup and OFELIA
(International University - HCMC, 2019)This paper uses the theory of Expectation – Confirmation Theory with some modifications and adoption from other research to fit in the context of branded mobile apps. The objectives of this research are to examine the ... -
The influence of culture on consumer behavior in purchasing Kid's foreign brand clothes in Ho Chi Minh city
(International University HCMC, Vietnam, 2012)In business, the survival of a business depends on understanding consumer and satisfying their need. Culture is one of the most influential factors to the way consumer thinks and act. Therefore ... -
Influence of demographic characteristics on real estate agents ethical values - A case in Ho Chi Minh city
(International University - HCMC, 2019)The fact that there is a shortage of studies on the correlation between ethics and real estate agents along with the accelerated growth of real estate brokerage in Vietnam have acted as incentives for this paper. Analyzing ... -
Influence of different formats of visual content on Facebook engagement rate - Case study of L'oreal Vietnam luxury brands
(International University - HCMC, 2018)Objectives of the study: The research aims to measure how different formats of visual content drive engagement rate on branded Facebook pages. The context chosen was Branded Facebook of L’Oréal Vietnam luxury brands including ... -
The influence of dividend policy on share price volatility - A case study on Ho Chi Minh stock exchange
(HCMC - International University, 2015)The aim of this study was to test the relationship between dividend policy and share price volatility with a focus on non-financial companies list on HOSE from 2010 to 2014, I use a multiple regression analysis to research ...