Browsing Bachelor of Business Administration, Economics, Finance and Accounting by Title
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Determinants of purchasing decision : The case of Samsung Galaxy S series in Ho Chi Minh city
(International University HCMC, Vietnam, 2013)In term of psychology, motives is defined as the impulses, wishes, drives or desires that initiate the sequence of activities known as behavior. Behind every purchasing decision, there are some factors, ... -
Determinants of retail service quality in supermarket- A case study of Big C
(International University HCMC, Vietnam, 2013)After joining WTO in 2007, there are a lot of multinational retailers which invested and operated in Vietnamese market since it is evaluated as one of potential markets in the world. Especially, there is involvement ... -
"Determinants of saving behavior among university students in Ho Chi Minh city"
(International University - HCMC, 2016)It is undeniable that saving has several advantages such as ensuring people have money for emergency expenses, providing them the opportunity to earn extra money on the interest received from their investments, and allowing ... -
Determinants of service switching behavior : A study of banking industry in HCM city
(International University - HCMC, 2016)For years, customer switching behavior has been affecting the effectiveness of banking industry all over the world. The situation is also evident in Ho Chi Minh banking industry. However, limited researches have been ... -
Determinants of stock price synchronicity evidence from HoChiMinh city stock exchange
(International University HCMC, Vietnam, 2013)This research examines the presence of stock price synchronicity in Ho Chi Minh City stock exchange then analyzes the factor effect the movement same direction behavior of stock price. The study uses weekly return of 181 ... -
Determinants of student's loyalty for mobile telecommunication service in Thu Duc district: The case of Mobifone
(International University HCMC, Vietnam, 2013)The present empirical study focuses on identifying key factors that have influences student's loyalty on using MobiFone network in Thu Duct district. Identifying the factors that affect customers’ ... -
Determinants of student's purchase intention towards smartphone in Ho Chi Minh city
(International University HCMC, Vietnam, 2012)The smartphone market is very dynamic in Vietnam in general and Ho Chi Minh City in particular with various manufacturers, function and designs in the recent years. This type of product is ... -
The determinants of sustained green consumption intention - A study among Vietnamese consumers
(International University - HCMC, 2020)Environmental problems are increasingly becoming the warning status. The more conscious of the environment people encourage, the better opportunities for green products to appear in the market with purpose of gaining ... -
Determinants Of The Bank Profitability The Case In Vietnam
(2022)First of all, the banking system acts as the main institution of capital flow management in the economy, including the case in Vietnam. The development of the economy is majorly relied on the performance of commercial banks ... -
Determinants of the brand equity in Vietnam cosmetics industry : Case study of Korean cosmetics in Vietnam market
(International University HCMC, Vietnam, 2013)Among branding concepts, brand equity is always considered as one of the most significant concept in both practical academic environment. From the perspective of accounting, brand equity refers to ... -
Determinants of the brand equity: A vertification approach in the mobile phone industry
(International University HCMC, Vietnam, 2012)Branding and brand management have been well-recognized management priorities and strategic aims for companies for many years (Kapferer, 2008; Keller, 2008; Post, 2008). Brand equity is regarded as a very important ... -
Determinants of the first-day return of listing companies on Ho Chi Minh stock exchange from 2011 to 2014
(HCMC - International University, 2015)Vietnamese stock market has been developing substantially over the last 25 years thanks to great efforts from the governments. Many corporations are raising awareness of benefit of going public, making listing rate on up ... -
Determinants of trade credit financing - A study on manufacturing firm in HOSE
(International University - HCMC, 2015)Trade credit plays an important role in short-term financing of firms. Therefore, many studies have examined to determinant this factor in various market like American and some European countries. But most of the researches ... -
Determinants of transparency level of listed companies on Hanoi stock exchange
(International University - HCMC, 2016) -
The determinants of Vietnam black market exchange rate
(International University HCMC, Vietnam, 2011)The situation of two systems of exchange rate in Vietnam is controversial. The black market exchange rate matter needs to be concerned by governmental agency because it free trade restricts the ... -
Determinants of VietNam corporate dividend policy - Evidence from Ho Chi Minh stock exchange( HOSE)
(International University - HCMC, 2017)This study’s objective is to define the main determinants of dividend policy in the Ho Chi Minh Stock Exchange during the period from 2011 to 2015. There are many tests conducted to find the appropriate model for the panel ... -
Determinants of Vietnam's export performance: The period of 1986-2014
(International University - HCMC, 2016)This research was conducted in order to investigate and analyze the determinants of Vietnam’s export growth for the period 1986-2014. The data used was obtained through the Vietnam Bureau of Statistics and World Bank Data. ... -
Determinants of Vietnamese consumers' purchasing intention towards online hotel reservations via top 10 hotel booking services
(International University - HCMC, 2016)Recently, online hotel room reservation service which is one kind of E-commerce has become more popular in Vietnam. As we can that this business has been developing significantly with a host of online consumer for many ... -
Determinants of working capital investment : Evidence from Vietnam public firms on Ho Chi Minh stock exchange (HOSE)
(2014)Capital liquidity problem is concerned by many researchers over the world. Especially, after the global financial crisis in 2007, this issue raised more awareness for many economies. Challenge is to stand steady through ... -
Determinants of working capital requirement : The study from companies listed on Ho Chi Minh stock exchange( Hose )
(International University HCMC, Vietnam, 2013)Over years there are many researches about the impact of working capital management on firm‟s profitability. Nonetheless, the factors that determine working capital requirement of company have not ...