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Customers' Use Behavior Of Online Food Delivery Applications: A Modified Model Of Utaut2 With The Moderating Effect Of Perceived Risk
(2022)
For the past 5 years, the online food delivery services have seen significant growth with the
increasing number of platform-to-service users. Given the severe consequences of Covid-19
pandemic, online food delivery ...
The Impacts Of Tiktok Video Content On University Students’ Attitudes And Usage Intention
(2022)
TikTok is now one of the most popular, attractive social media platforms that have
significant influence among young and adult users. With the rising of TikTok, followed by its
effect on customer purchase behavior, this ...
The Impact Of Coffee Shop's Servicescape On Customer Loyalty After Covid Pandemic: The Case In Ho Chi Minh City
(2022)
Although the worldwide economic crisis due to Covid pandemic, the amount
of coffee shops used for social and cultural exchanges is increasing, and they have become
an essential part of people's daily lives in latest days. ...
Corporate Social Responsibility And Financial Performance: The Case Of 4 Commercial Banks In Vietnam
(2022)
Corporate social responsibility (CSR) has been increasingly popular in
Vietnam, even though the concept is still not well-known to many businesses. One
question keeps lingering around is whether CSR really has good impact ...
Us Policy Uncertainty And Investment Sensitivity To Peers’ Stock Prices: Empirical Evidence From Vietnam
(2022)
This paper examines the spillover effect of the U.S. economic policy uncertainty (EPU) on the investment sensitivity to peers’ stock prices for a sample of 3,444 firm-year observations of listed firms in Vietnam over the ...
The Impact Of Credit Risk Management On The Profitability Of Vietnamese Commercial Banks
(2022)
Many prior studies have shown that commercial banks play an essential influence in
the country's economy. Banks are currently confronted with a variety of concerns, one
of which is credit risk. To address this issue, ...
Greenwash And Green Wom In The Tourism Industry: The Roles Of Connectedness To Nature
(2022)
This thesis was conducted to study the greenwash practices of hotels in the tourism and hospitality industry in Vietnam. To meet the increasing demands of tourists, especially international visitors, Vietnam's hotels and ...
The Impact Of Internet Banking On Commercial Banks Profitability: The Case In Vietnam
(2022)
Internet banking has quickly become one of the most well-known banking methods, with a significant increase in use over the previous several years. There is a lack of empirical studies investigating the influence of internet ...
Factors Influencing Customer’ Purchase Intention: A Study Of Vietnamese Micro-Influencers Affiliate Marketing On Tiktok
(2022)
Affiliate marketing has become one of the mediums for marketers to undertake in this modern era. Especially with the increasing in popularity of short video content, numerous of business and advertisers have been leveraging ...
Determinants Of The Bank Profitability The Case In Vietnam
(2022)
First of all, the banking system acts as the main institution of capital flow management in the economy, including the case in Vietnam. The development of the economy is majorly relied on the performance of commercial banks ...