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Now showing items 21-30 of 47
Factors affecting tourists' return intention - A study on Vung Tau city
(International University HCMC, Vietnam, 2014)
With the purpose of achieving an overall understanding about return intention
of tourists travelling to Vung Tau city, this dissertation identified key factors directly
affecting to tourists‟ satisfaction as well as their ...
Factors effecting customer behavioral intention of restaurant using Don ca tai tu as a service - Case study of restaurant in Mekong-Tien Giang tourism in Tien Giang province, Vietnam
(International University - HCMC, 2016)
Purpose - The purpose of this study is to investigate the influence of three factors - Physical environment, food quality, Don ca tai tu service quality – on emotional response, restaurant image, customer perceived value, ...
Factors affecting tourist destination satisfaction and return intention- A study in HCM city
(International University - HCMC, 2016)
The research was conducted with the overall purpose of exploring factors affecting tourists‟ destination satisfaction and return intention in Ho Chi Minh City. Based on varieties of previous research related to tourist ...
Factors affecting international tourists' destination satisfaction and word-of-mouth - A study in Ho Chi Minh City
(International University - HCMC, 2016)
The main purpose of this dissertation was to identify key factors affecting international tourists’ destination satisfaction and word-of-mouth towards Ho Chi Minh City on the basis of previous researches and empirical ...
An exploratory study of travel motivation of international backpackers in Vietnam
(International University - HCMC, 2016)
Travel is creating more and more jobs and profits for Vietnam as the country has opened the door to the world since 1995. In the tourism industry, backpackers are taking the large part of visitors to Vietnam. However, there ...
The formation of destination image and future behavioral intentions - An integrated approach to domestic visitors in Ba Ria - Vung Tau of Vietnam
(HCMC - International University, 2015)
It is well accepted that the concept of destination image is crucial to tourism
management and destination promotion. Though, it has just emerged as an interesting
subject for research during the last three decades, which ...
Factor affecting tourist destination satisfaction toward HCM city - A mediation of perceived service quality
(International University - HCMC, 2016)
Factors affecting foreign tourist's word-of-mouth about Ho Chi Minh City destination - A Mediation of destination image
(International University - HCMC, 2016)
This paper aimed to identify key factors affecting foreign tourists‘ word-of-Mouth as well as destination image of Ho Chi Minh City destination. Through path analysis, the study determined factors with significant direct ...
Determinants of customer satisfaction towards travel service quality - A study of Huong Giang tourist JSC in Hue city
(International University - HCMC, 2016)
In the recent years, with the globalization and the ease of transport, Vietnamese tourism industry has gained a significant growth. As the Vietnam tourism industry developing, how to manage the travel service quality is a ...
Exploring the impact of traditional and electronic word of mouth on travel intention
(International University - HCMC, 2016)
Word of mouth has been treated as one of the most powerful marketing method which can earns several times greater in terms of efficiency than traditional tools. Tourism sector in which most aspects are considered as ...