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Now showing items 2727-2746 of 5198
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Identifying factors affecting the customers' purchase intention in Vietnam - Case study of luxury fashion brands
(International University - HCMC, 2019)The purpose of this study was to examine customer‘s motivating force towards buying luxury brands which had been lacking previous research. The main objective is to provide the most affecting factor to luxury brands and ... -
Identifying factors influencing customer satisfaction : The case of Dielac of Vinamilk and Gain of Abbott
(International University - HCMC, 2014)Purpose: Customer satisfaction plays an important role in determining the success of any business. It is even more so in the industry of fast moving consumer goods where keen competition has escalated the importance of ... -
Identifying factors of young generation'mobile advertising acceptance in Vietnam
(International University - HCMC, 2017)Mobile advertising is a main research concern among marketers as well as researchers. The mobile advertising will be a boom to online advertising which is a rapidly growing sector offering opportunities for brands, agencies ... -
Identifying factors that affect consumer choice of eco-friendly packaging for drinks in Ho Chi Minh city
(International University - HCMC, 2019)Research background: Environmental issues in Vietnam are not as new a concept as it used to be a decade ago. Plastic wastes, especially plastic bags and unrecyclable straws that came from the F&B industry were the main ... -
Identifying non-monetary promotions affecting brand equity in cosmetic industry in case of Innisfree
(International University - HCMC, 2018)The business using the promotion mix like a set of tools to communicate effectively the benefits of their products and services to their customers with the main purpose is to attain the targeted consumers and convince them ... -
Identifying project manager's core competencies for project success in Vietnam
(HCMC - International University, 2015) -
Identifying work-related factors contributing to voluntary employee turnover - A case study : ABBOT Vietnam
(International University Ho Chi Minh City, Vietnam, 2010)Employee turnover is a highly topical subject and an important dilemma that many organizations may face in the future, if not facing it already. In my opinion, increasing employee satisfaction can lead to ... -
Identity representation in customization : A case of Nike shoes
(International University - HCMC, 2017)Customization has been well-studied in perspective of manufacturers in the context of developed countries, however, are not well-explored in developing countries like Vietnam. The present research was conducted to address ... -
Idppiv-3l: Identifying Dppiv Inhibitors And Their Strength Using Ensemble Learning Models
(2020-02)Type 2 diabetes mellitus (T2DM) is a severe chronic metabolic disorder threatening human health and it has a high incidence worldwide. People need to apply effective prediction model to diagnose and avoid Type 2 diabetes ... -
Illogical elements in residential real estate market in HoChiMinh city and solutions
(International University HCMC, Vietnam, 2011)By first observation, researcher recognizes the difficulty of young and low income people in Ho Chi Minh City in struggling for a dwelling unit. This is the primary premise for further study on residential ... -
Image - Based Plant Disease Detection
(2021)Agriculture productivity is one of the major sectors of the Vietnam economy, which contributes roughly 20 percent to the GDP and food to fulfill 95.54 million Vietnamese people [1]. For thousands of years, the Vietnamese ... -
Image Processing Approach To Quality Management Of Agricultural Products: Ipomoea Batatas
(2021)Vietnam is a region on tropical, suitable for the growth of such agricultural products and aquacclutural. Ipomoea Batatas (sweet potatoes) is one the widely used products in agricultural products in Vietnamese people ‘s ... -
The impact earning management on dividend policy - Evidence from VietnamThe impact earning management on dividend policy - Evidence from VietnamThe impact earning management on dividend policy - Evidence from VietnamThe impact earning management on dividend policy - Evidence from VietnamThe impact earning management on dividend policy - Evidence from Vietnam
(International University - HCMC, 2018)Dividend is the limelight for researchers over years. After the case of Enron, WorldCom and some accounting scandals in the world, earning management becomes one of the interesting topics for researchers. Although many ... -
The impact of accounting earnings and cash flows on stock returns and the role of accruals in measurement of firm performance - A study on Ho Chi Minh city stock exchange
(International University - HCMC, 2018)This thesis paper compares the effect of accounting earnings and cash flows on stock returns and investigates the situation where accruals are proved to improve the ability of earnings to measure firm performance, as ... -
Impact Of Accounting Information In Financial Statements On Equity Prices Of Real Estate Enterprises Listed On Vietnam Stock Market
(2023)Financial statements are the first subject to research and get used to fundamental analysis for investors who are just starting to learn about stock investing. The target of this study is to examine the relationship ... -
The impact of accrual and cash flow components to earning quality of listed companies in Vietnam from 2007 - 2012
(International University HCMC, Vietnam, 2014)Earning quality is one of the important measurements for investors to evaluate firm‘s performance. Therefore, it is necessary to have accurate view about earning quality. This study is conducted with an aim to clarify the ... -
The impact of advertising on brand equity : A case of TH true milk
(International University HCMC, Vietnam, 2014)In this hyper-competitive market, the only way to survive in doing business is focusing on building a strong brand. It is the bridge filling the gap between customers and firms that helps to maintain a strong position in ... -
Impact of agency cost on firm performance : Case of listed firms on Ho Chi Minh city stock exchange (HOUSE)
(International University HCMC, Vietnam, 2014)This research focuses oninvestigating how agency costs influence firm performance. The research purpose is specifically to test the agency theory based on the empirical data from Hochiminh City Stock Exchange (HOSE). The ... -
The impact of agency cost on firm value: A comparison between private and privatized firms listed on Ho Chi Minh stock exchange
(International University - HCMC, 2015)This study was carried out to determine the impact of agency cost (proxies are asset turnover ratio and general and administrative expense ratio) on firm value (proxy is Tobin’s Q) of 100 companies listed in Ho Chi Minh ...