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Now showing items 501-510 of 525
Measuring brand equity - The case of TH True milk in Ho Chi Minh city
(HCMC - International University, 2015)
In recent years, the trend of using fresh milk with high quality and guaranteed
origin in daily diet is become increasing enormously in Vietnam dairy market. It is
undoubted to say that Vietnamese consumers nowadays pay ...
Optimization of vehicle routing: A case of arts in business administration
(HCMC - International University, 2015)
Tho Phat Company is a processing food company. The increasing number of
customers makes the distribution decision more complex. As a result, the transportation
cost is increasing and vehicles take longer time than necessary ...
Establishing the financial derivatives market: Considerations for Vietnam
(HCMC - International University, 2015)
Vietnam has announced that the financial derivatives market will be launched
in 2016, with the goal of full integration with international practices after 2020. Because
of this market’s sophistication, it requires a rigorous ...
The effects of organizational justice, ethical leadership on employee performance in Binh Duong's industrial parks - A mediation analysis of job satisfaction and employee work motivation
(HCMC - International University, 2015)
This study empirically examines the effects of organizational justice and ethical leadership on
employee performance in Binh Duong’s industrial park with a mediation analysis of employee
job satisfaction and employee work ...
The effects of transformational leadership on teacher job satisfaction in pre-primary schools in Ho Chi Minh city
(HCMC - International University, 2015)
This study attempts to examine whether principals’ transformational
leadership behaviors have possible relationship with teacher job satisfaction in preprimary schools in Ho Chi Minh City as well as to identify the influence ...
Evaluating factors that affect apartment purchase decision of customers in Ho Chi Minh city
(HCMC - International University, 2015)
Understanding and meeting need of customer are the important keys to make sucess
in business, especially, in real estate market. This study is conducted from January to May of
2015 to evaluate factors affecting apartment ...
Entrepreneurship intention of undergraduate in business administration
(HCMC - International University, 2015)
The objective of this research was to explore the factors that affect
entrepreneurship intentions of students. More specifically, the object of this study is
that students living and studying in the university in the area ...
Evaluating factors influencing on the purchase intention for beer club entertainment in Ho Chi Minh City
(HCMC - International Univeristy, 2015)
In the past one year, the most of people, choose to go to beer clubs in Ho Chi
Minh City for a change in favorite, atmosphere, and lower costs they offer compared
to bars and "fresh beer " restaurant
In literature review, ...
Evaluating the efficiency of Vietnamese commercial banks - The comparison of data envelopment analysis and stochastic frontier analysis
(HCMC - International University, 2015)
Banking system plays a very important role in the development of the economy. This study
aims to investigate the banks’ efficiency using both parametric (SFA) and non-parametric
(DEA) during the period 2008-2012. It also ...
Establishing agricultural commodity futures exchanges in Vietnam
(HCMC - International University, 2015)
The agricultural commodity futures exchanges have been grown in recent years,
particularly in emerging markets. Vietnam, as an emerging market, has a large
agricultural potential but also involve many risks cannot hedge.Thus, ...