An exploratory study of travel motivation of international backpackers in Vietnam
Abstract
Travel is creating more and more jobs and profits for Vietnam as the country has opened the door to the world since 1995. In the tourism industry, backpackers are taking the large part of visitors to Vietnam. However, there are lack of studies about this segment of tourism for providing information in order to help businessman to make their decisions as well as the government to make the policies to help growing this industry. Therefore, this research is going to find out the travel motivation of international backpackers to provide further understanding in this market.
Qualitative method is used to do this research. In-depth interviews will be used in order to collect the data.