Browsing Business, Economics, Finance, Accounting, Management by Title
Now showing items 2133-2152 of 2660
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Packaging as brand communication: the impact of product display and advertising slogan on consumer's responses to the package and brand - A case study of confectionery in VietNam
(International University - HCMC, 2017)Brand equity -
The Paradox Of Stock Market Performance During The Covid-19: A Case Study On Ho Chi Minh City Stock Exchange
(2022)The stock market index fluctuates in response to a variety of circumstances, including changes in the economy caused by pandemics. Several studies have previously established the stock market impact of the COVID-19 ... -
Participation motivation and financing approach of small and medium enterprises in mergers and acquisitions in Vietnam from the viewpoint of intermediaries
(International University HCMC, Vietnam, 2014)Mergers and Acquisitions (M&A) activities have increasingly become popular in both developed and developing countries. It is also an attractive topic for researchers to exploit in various sectors such as business, economies ... -
Patient satisfaction when care and treatment on eye diseases at public hospitals in HCMC
(International University - HCMC, 2015)This study aims to analyse factors that effect to the satisfaction of patient when care and treatment of eye diseases at public hopitals in HCMC Area The data were collected from 324 respondents. Collected data were processed ... -
Peer influences on career choice's cognitive of undergraduates
(International University HCMC, Vietnam, 2014)Friends play an important role and could be examined as individuals who sharing, chatting and consulting in the daily life. No one deny the significance of friends, how can they experiences or enjoy their life by only ... -
Perceived barrier (s) to venture capital and private equity funding in Vietnam : With a focus on the it sector
(International University HCMC, Vietnam, 2013)Venture Capital and Private Equity (VC&PE), an alternative financing channel for Small and Medium-sized Enterprises (SMEs)1, has been developed in North America and EUROPE in the mid-20th century but has not appeared in ... -
Perceived control in customer value cocreation and service recovery - A study in full-service restaurants in Ho Chi Minh city of Vietnam
(International University - HCMC, 2018)The role of customer in the value cocreation of service firms has received remarkable attention in service research. However, little is known about service failures in a co-creation context and the roles of both firms and ... -
Perceived risk on travel safety, anxiety and intentions to revisit Thailand of Vietnamese tourists
(International University - HCMC, 2019)Due to the increase of 54% in the number of tourist deaths in Thailand in 2018 (according to Thailand Tourism and Sport Ministry), this study described how Vietnamese tourists perceive of different types of risk, their ... -
Perceived risks and benefits of consumers upon online trading: An empirical investigation of computer market in HoChi Minh city
(International University HCMC, Vietnam, 2011)Online shopping emerges recently in Vietnam and increasingly becomes popular. Since it is new to Vietnamese consumers, they will consider risks and benefits of this new form before they accept or ignore ... -
Perception evaluation in using blackboard as online resources for IU students
(International University - HCMC, 2015)As an effect of technology development in Viet Nam nowadays, technology has been widely applied on teaching and learning. According to e-learning systems and online resources, learning have become much easier to every ... -
The perception of customers about the online retailers' service in VietNam
(International University HCMC, Vietnam, 2012)The perception of customers about online retailers’ service in Vietnam includes two contrast emotions that are internet shopping anxiety (ISA) and internet shopping preference (ISP). Internet shopping ... -
Perception Of Generation Z Towards Employee Engagement In Vietnam
(2022)Generation Z is emerging into the workforce and reshaping the organizational structure in Vietnam; however, little is known about their employee engagement – a factor that plays a key role in the success of any organization. ... -
Perception of quality & satisfaction: A survey on IU's students, employees and high school students
(International University HCMC, Vietnam, 2012)The purpose of this study is to research on how IU brand name is perceived from high school students as well as current IU students and managers, staffs, and lecturers’ perspectives. , then ... -
Perception of students on employability skill for their successful career
(International University HCMC, Vietnam, 2013)Employability skill, even though has become an important issue in higher education worldwide, in Vietnam it has been emerging only in the last few years. The study’s purposes are to analyze how students shape their perceptions ... -
Perception of work environment affects employee performance in hotel settings - The case of millennials in Ho Chi Minh city
(International University - HCMC, 2020)In recent years, luxury hotels and the lodging sector as a whole have witnessed the noticeable change in service provision strategy, especially their human resources. To get a deep grasp of their employees, there were tons ... -
Performance of mimickers of insider trading in HOSE stock exchange
(International University HCMC, Vietnam, 2012)Many prior researchers have found that insiders have abnormal returns when they trade securities in their own firms (e.g., Seyhun 1986 and 1992, Rozeff and Zaman 1988). In addition, insiders can earn abnormal returns ... -
Performance of the Vietnam listed real estate sector 2007-2012
(International University HCMC, Vietnam, 2013)This thesis analyze the performance of Vietnam listed real estate sector through examine the impact of chosen factors on performance measures. The research use an unbalanced panel of 61 listed real estate enterprises on ... -
"Personal factors affecting consumer purchase decision towards men skin care products - A study in HCM city, Viet Nam"
(HCMC - International University, 2015)This study examines in some depth the influences of skin’s health care, body attraction, age and aging process, self-image, cognition of using men skin care products to male customer decision making in purchasing skin care ... -
Personality and learning approaches as predictors of academic performance
(HCMC - International University, 2015)The aim of this research is to examine what are factors that can be predictors of academic performance in higher education with a specified subject is Math as3 measured by grade point average (GPA). Seven hundred and ninety ... -
Petroleum engineer motivation in South of Viet Nam
(International University HCMC, Vietnam, 2012)The purpose of this research is aim to examine which effect to Petroleum engineer motivation in South of Viet Nam, identify the priority of these motivators and recommend alternatives to motivate them. The sample for this ...