Browsing Business, Economics, Finance, Accounting, Management by Author "Dang Phung, Nguyen"
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Effect of university image on student satisfaction, student loyalty and word of mouth intention - The case of International University-Vietnam National University Ho Chi Minh city
Dang Phung, Nguyen (International University - HCMC, 2016)This study investigated how the multi-attributes of the effect of university image on student satisfaction, student loyalty and word of mouth intention – the case of International University – Vietnam National University. ...