Browsing Business, Economics, Finance, Accounting, Management by Author "Ngan, Ngo Thi Kim"
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The effect of perceived relative advantages of online shopping on customers' purchasing intention - A case study of customers in Ho Chi Minh city
Ngan, Ngo Thi Kim (International University - HCMC, 2019)The research is conducted for the purpose of investigating which factors affecting customers’ attitudes towards online shopping together with customers’ purchasing intention in Ho Chi Minh City. There are 263 survey ...