Search
Now showing items 1-10 of 10
Factors affecting customer satisfaction toward services of Saigon tourist cable TV Ltd. (SCTV) in Ho Chi Minh city
(International University - HCMC, 2014)
research’s objective is to identify the factors affecting to customer satisfaction in PayTV industry in Ho Chi Minh City. Based on suggested scales in previous researches, the author has proposed a conceptual framework ...
A research on factors influencing consumer’s purchase intention of Sony internet television 2013
(International University - HCMC, 2014)
The aim of this study is to examine the factors influencing consumers' purchase intention of internet television version of 2013.
As the current situation of television market, consumers are offered with various brands of ...
A study on foreign visitors satisfaction towards destination of Ho Chi Minh city
(International University - HCMC, 2014)
The study aimed to give a general understanding about foreign visitor satisfaction to HCMC: which attributes directly affect perceived quality, perceived value and overall satisfaction of foreign visitors to HCMC and ...
Improve service quality in claim and denunciation of Dong Nai inspectorate
(International University - HCMC, 2014)
Service quality is a vital concept that all firms pay attention. It is an important for
each organization to know how to measure the service quality. On the other hands, it
is difficult to find out whether customers are ...
Factors affecting customer companies satisfaction on using internet advertising service : A study in Ho Chi Minh city
(International University - HCMC, 2014)
This study aimed to explore factors affecting the Customer Companies
Satisfaction on using Internet advertising services in Ho Chi Minh City. Following
the conceptual framework, the study focus on analyze the Customer ...
Evaluating users' satisfaction towards state : Owned construction projects in Binh Duong province
(International University - HCMC, 2014)
The strong growth of investment to construct buildings towards owned – sate projects recently that contributed to the country's development. The quality of construction is of social interest, particularly affecting the ...
Measuring the customer satisfaction on internet banking using at Vietnam joint stock commercial bank for industry and trade in Ho Chi Minh city
(International University - HCMC, 2014)
This research empirically examines Customer Satisfaction (CS) with internet banking (IB) service quality in VIETNAM JOINT STOCK COMMERCIAL BANK FOR INDUSTRY AND TRADE (Vietinbank). It applies deductive approach. The study ...
Identifying factors influencing customer satisfaction : The case of Dielac of Vinamilk and Gain of Abbott
(International University - HCMC, 2014)
Purpose: Customer satisfaction plays an important role in determining the success of any business. It is even more so in the industry of fast moving consumer goods where keen competition has escalated the importance of ...
Evaluate impact of consumer promotions on consumer’s purchase intention towards men deodorant product
(International University - HCMC, 2014)
The study mentions how the impact of consumer promotional programs is on purchase intention during purchasing time in case of men deodorant product. The hypothesis and conceptual model are figured out that there are five ...
The impact of brand components on purchase intention : Empirical evidence from the jewelry market in ho chi minh city
(International University - HCMC, 2014)
The economy of Viet Nam has become increasingly developed recently and integrated into the world’s economy. The standard of living of Vietnamese people has been improving; they are becoming more knowledgeable in purchasing ...