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The influence of product quality and service quality on customer satisfaction - A study of KPHT Gold shops
(International University - HCMC, 2015)
The purpose of the study was to indicate the influence of product quality and
service quality on customer satisfaction and the research also revealed differences
between gender and income with respect to customer ...
The impact of facebook brand page on customer purchase intention - The case of maybelline Newyork - Vietnam
(International University - HCMC, 2015)
Together with the growth of internet as well as social networking sites, Facebook fanpage becomes a powerful tool for marketers to create an online brand community for building and developing the relationship between brands ...
Service quality and its relationship with customer satisfaction towards customer loyalty : A case of Ila Vietnam
(International University - HCMC, 2015)
Customer satisfaction has been a subject of great interest to organizations and researchers
alike. In recent years, organizations are obliged to render more services in addition to their
offers. The quality of service has ...
Effects of intention to search online on customers' online purchase intention : The case of customers in ho Chi Minh City
(International University - HCMC, 2015)
The purpose of this study is to clarify theory and identify how intention to
use the Internet for information search could explain the level of purchase intention of eshopping.
The literature review was conducted to provide ...
Family doctor service in Vietnam an investigation of factors affecting customer satisfaction and customer loyalty
(International University - HCMC, 2015)
General practice or family doctor service has globally developed since the twentieth
century. In developed countries, like EU, USA, Canada, Australia, the general practice
service has been obtained a lot achievement for ...
The determinants of online shopping customer satisfaction - an empirical study in Ho Chi Minh city
(International University - HCMC, 2015)
Starting from the popular of Internet and Social network, e-commerce and online shopping has become a successful business model and expanded in Vietnam and worldwide. Many of researches in this topic have been conducted ...
Patient satisfaction when care and treatment on eye diseases at public hospitals in HCMC
(International University - HCMC, 2015)
This study aims to analyse factors that effect to the satisfaction of patient when care and treatment of eye diseases at public hopitals in HCMC Area The data were collected from 324 respondents. Collected data were processed ...
The study of customer satisfaction and customer retention in marine freight forwarding service: A case of Saigon newport (SNP) logistics companyThe study of customer satisfaction and customer retention in marine freight forwarding service: A case of Saigon newport (SNP) logistics company
(International University - HCMC, 2015)
Along with the rapid development of globalization and international economic integration, the freight forwarding industry in Vietnam also grows dramatically with the appearance of more and more logistics companies provide ...
Measuring customer satisfaction for Co.opMart's customer service in Ho Chi Minh city
(International University - HCMC, 2015)
This present study aims to investigate what factors impact on customer satisfaction of Co-opmart‟s customer services. Three hundred shoppers were interviewed in Co-opmart supermarket in HCMC. The research hypothesis was ...