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Now showing items 11-20 of 46
Impact of internet service on customer satisfaction in Vietcombank - A case study of Vietcombank Binh Tay Branch
(International University HCMC, Vietnam, 2014)
The purpose of this study is to explore the internet banking service dimensions
that will have the impact on customer satisfaction of Vietcombank customers.
A quantitative research is applied with survey questionnaires ...
Determining factors affect customer loyalty in business-to-business context of Vietnamese information technology companies in Ho Chi Minh
(International University HCMC, Vietnam, 2014)
Customers are key asset of organization and customer loyalty plays important role
in business survival. Especially, in Information Technology (IT) industry, business
customers seem to be easy to switch many suppliers because ...
Key areas, causes of FDI firm performance in Binh Duong industrial zones a qualitative approach
(International University HCMC, Vietnam, 2014)
This paper investigates the current issues of FDI firm in Binh Duong industrial
zone, Vietnam. By conducting an extensive qualitative study comprised of 11 in-depth
interviews with Executive managers and general director, ...
Factor affecting employee engagement in DKSH Company
(International University HCMC, Vietnam, 2014)
The purpose of this study is to find the factors that impact employee engagement, as
the organization performance decreasing due to high turnover and related issues such as low
loyalty and productivity. This exploratory ...
Improve service quality in claim and denunciation of Dong Nai inspectorate
(International University - HCMC, 2014)
Service quality is a vital concept that all firms pay attention. It is an important for
each organization to know how to measure the service quality. On the other hands, it
is difficult to find out whether customers are ...
A research of debt maturity structure of manufacring companies listed on hose
(International University HCMC, Vietnam, 2014)
This study investigates the relationship between several macro economic as well as firm
specific factors that affect the debt maturity structure of a company by applying Least
Square Dummy Variable regression model . The ...
Factors affecting customer companies satisfaction on using internet advertising service : A study in Ho Chi Minh city
(International University - HCMC, 2014)
This study aimed to explore factors affecting the Customer Companies
Satisfaction on using Internet advertising services in Ho Chi Minh City. Following
the conceptual framework, the study focus on analyze the Customer ...
The factors effect to brand building effort in small and medium enterprises (SMEs) in Viet Nam
(International University HCMC, Vietnam, 2014)
Brand concept has been discussed a lot in many big companies and
multinationals. However, in many SME companies, brand management receives little
or no attention in the daily run of affairs. Although the owners or director ...
Factors affecting the level of cash holding of companies listed in Vietnam stock market
(International University HCMC, Vietnam, 2014)
Understanding factors affecting the level of cash holding is and has been a challenging
task in finance to reach business objectives. That is the reason why cash management is as much
an integral part of business cycle in ...
The antecedents of green purchase intention among Vietnamese consumers
(International University HCMC, Vietnam, 2014)
The rising environmental issues have been contributing to a huge increase in
the number of consumers practicing green purchase, and Vietnam is not exception
for this trend. The study was conducted from February to August ...