Browsing Bachelor of Business Administration, Economics, Finance and Accounting by Title
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How psychological determinants affect employee's turnover intention in Saigon Cafe Restaurant?
(International University - HCMC, 2016)Due to the lack of employees in the Saigon Café Restaurant in the current moment, the researcher had conducted a case study to investigate how determinants from psychological model can affect the intention of leaving the ... -
How relevant is the selection of risk control variables to bank efficiency analysis? - The case of Vietnamese commercial banks
(International University - HCMC, 2016)This research is conducted to measure the efficiency of 23 Vietnamese commercial banks during the period from 2010 to 2014 by utilizing the nonparametric data envelopment approach (DEA), and to use bootstrap method which ... -
How results of training and development programs influent on employees' satisfaction, performance, and loyalty - An empirical study of luxury hotels and fine-dining restaurant in Ho Chi Minh area
(International University - HCMC, 2017)In the recent market of hospitality chains, it is a rapid growth focusing on Food and Beverages (F&B) department to enhance revenue and profits. Regard to the actual situation, most of the hotels now have large share of ... -
How small and medium enterprises' innovation affects their credit accessibility - The case of Vietnam
(International University - HCMC, 2018)This research is conducted to investigate how the innovation of small and medium enterprise influences on access to finance in Vietnam from 2005 to 2013, through five types of innovation: new products, new technologies, ... -
How social media engagement affects TV channel loyalty among Ho Chi Minh city audiences - Mediating roles of social presence and channel loyalty
(International University - HCMC, 2018)In light of the digital era development, there have been a number of researches about the effects of social media engagement on a brand loyalty. Undoubtedly, every brand faces the same opportunities and threats within ... -
How Social Media Influencers Affect Consumers' Purchase Intention On E-Commerce Platform: The Case Of Shopee In Vietnam
(2022)With the increasing number of smartphone users, many people perceive social media as a basic need by continuously checking on their phone every day. As a result, the digital marketers began to consider social media ... -
How The Financial Sector Affects Economic Growth And Its Interest Rate Spread Is Determined: Theoretical Framework Applicable To Ten Development Countries Of Asean
(2023)The effects of the financial sector on GDP development and the factors that govern the interest rate spread were analyzed in this article. A more streamlined financial system is represented by a narrow gap between loan ... -
How To Deal With Economic Policy Uncertainty And Attain Sustainable Growth: The Role Of Corporate Governance In Singapore
(2023)This study aims to examine the effects of Corporate Governance (CG) on the Economic Policy Uncertainty (EPU) and Sustainable Growth (SG) relationship of Singapore firms. This paper takes out one hundred Singapore ... -
How to improve merchandise display in Coopmart Dinh Tien Hoang in Ho Chi Minh city
(International University HCMC, Vietnam, 2012)Nowadays, the retail market develops more and more in Vietnam. People tend to go shopping in many supermarkets not only good price but also many promotional programs. With many supermarkets with investment from ... -
How to make learners continue to register higher-level courses at an English center? - The case of Wall Street English
(International University - HCMC, 2016)The research paper‟s main purpose is analyzing the important factors that determine the consumers repurchase intention, demonstrating the relationship between these variables in the case of Wall Street English. Repeat ... -
How to promote Saigon Com Tam to foreign travelers: Case of Com Tam Moc
(International University HCMC, Vietnam, 2012)Nowadays, Vietnam is the destination of tourists from all over the world because of the beauty screens, the native’s hospitality, the cultural tradition, and food. Besides, Vietnamese food has placed ... -
How user - generated content affects the intention to use it for planning, mediating through attitude
(International University - HCMC, 2019)Service segment is becoming a dominant piece of an economic cake of Vietnam. Accounting for 42.7%, it plays an important role in improving Vietnam’s economy (General Statistics Office of Vietnam , 2018). One of the hospitality ... -
How VURV technique can improve and benefit nestle VN e-recruitment
(International University HCMC, Vietnam, 2009)The skills and abilities of a company‟s employees are a prerequisite for the enterprise to be innovative. The companies needed to develope internally and externally labor force. However, it is difficult to ... -
How youtube travel vloggers affect tourists' intention to visit destinations in Vietnam
(International University - HCMC, 2020)With the exquisite landscapes, Vietnam tourism is well-known to the world by its natural charm and the hospitality of its citizens. In 2019, tourism sector is reaching its target of attracting nearly 20 million international ... -
Human resource planning - Case study of Dong Nai general hospital
(HCMC - International University, 2015)Human resource planning is an important aspect of human resources management that combines three important activities: forecasting, identifying and acquiring the right number of people with the proper skills, and creating ... -
Identify key challeges of Vietnam open-ended fund
(HCMC - International University, 2015)Mutual fund industry observed explosive growing in many countries around the world during the 1990s. The presence of this advanced investment product significantly supports the financial market in mobilizing saving and ... -
Identify major factors that could influence customer satisfaction in co.opmart Long Xuyen - An Giang
(International University HCMC, Vietnam, 2012)Identify major factors that could influence customer satisfaction in co.opmart Long Xuyen - An Giang -
Identify potential customers and suggestion for brand positioning to the crescent mall, district 7, Ho Chi Minh city
(International University HCMC, Vietnam, 2011)From the fact that the competition in Ho Chi Minh City retailing market has never been this fierce, this study aims to define potential target segments and then according to customers’ perception, suggested positioning is ... -
Identify the determinants to credit risk in the Vietnamese banking sector
(International University HCMC, Vietnam, 2012)Credit risk is an attitude of lending loans and mobilizing capital activities. It happens when loan payment is delayed or failure by the borrowers. It will affect badly cash flow turnover. More seriously, it will affect ... -
Identifying behavioral dimensions of individual investors in Ho Chi Minh City
(International University - HCMC, 2016)The realistic observation of stock markets has shown that individual investors do not always behave “rationally” when facing uncertainty. This is contradicting to the traditional or also called standard, finance theories, ...