Browsing Bachelor of Business Administration, Economics, Finance and Accounting by Subject "Decision making"
Now showing items 1-8 of 8
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Behavioral Decision Making In Financial Market: The Impact Of Behavior Biases On Investors' Decisions. Evidence From Vietnam Stock Market
(2023)Over the years, it has been found that investors have a variety of biases that affect their objectivity when making investment decisions. Individuals who make investments not only use assumptions of the prospects for ... -
Determinants Influencing Decisions Of Individual Investors And Investment Performance In The HOSE
(2022)Nowadays, many individual investors are influenced by economic and financial information when making investing decisions. As a result, behavioral finance was created to investigate this phenomenon. The study's goal is ... -
Effect Of Social Media Marketing On Consumers' Purchasing Decisions : A Case Facebook And Instagram Of Gen Z In Vietnam
(2022)Social media marketing activities originated from the rapid development of e commerce, and social media marketing activities models were promoted to adapt to the lives of rapidly changing people. The biggest feature is ... -
The effects of e-commerce websites' product recommendation on purchasers' loyalty and decision-making process in Vietnamese young social shopping communities
(International University - HCMC, 2019)Online Product Recommendation (OPR) systems offered by E-commerce websites (Lazada.vn, Tiki.vn, Shopee.vn,..) are playing an important role by providing real-time product recommendations based on customers’ past behavior ... -
Emotion in managerial decision making processes in small businesses in Ho Chi Minh city
(International University - HCMC, 2018)Emotion is irreplaceable part of humans’ lives. The impact of emotion on people, especially on managerial decision- making process started to be recognized and studied recently. However, there is still a lack on this study ... -
Factors affecting graduates' job applying intention - The case of Japanese companies
(International University - HCMC, 2016)The war of talent become more intense when globalization fosters expansion of international business. Nowadays, Vietnam is an appealing destination for many Japanese companies. To succeed in the host country, they have to ... -
Identifying behavioral dimensions of individual investors in Ho Chi Minh City
(International University - HCMC, 2016)The realistic observation of stock markets has shown that individual investors do not always behave “rationally” when facing uncertainty. This is contradicting to the traditional or also called standard, finance theories, ... -
Identifying behavioral dimensions of individual investors in Ho Chi Minh City
(International University - HCMC, 2016)The realistic observation of stock markets has shown that individual investors do not always behave “rationally” when facing uncertainty. This is contradicting to the traditional or also called standard, finance theories, ...