Browsing HCMIU Thesis by Author "Dai, Tran Quoc"
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A study on customer satisfaction of online group-buying/groupon model in Vietnam
Dai, Tran Quoc (International University HCMC, Vietnam, 2014)This study is conducted to analyze the development process of Online GroupBuying (OGB) model and to find out what the key factors that influence customer satisfaction toward OGB model in the period of refreshing time after ...