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Now showing items 11-20 of 418
An application of fuzzy set theory to determining credit rating for Vietnamese listed firms
(International University - HCMC, 2017)
Assessing company’s creditworthiness plays a significantly important roles to all stakeholders, for example, lenders, investors, suppliers and so on. Nevertheless, the methodologies from international credit rating agencies ...
The impact of consumer ethnocentrism and cultural sensitivity on customer intention to purchase imported or local product - The case of candy, biscuits and cake in Vietnam market
(International University - HCMC, 2017)
This dissertation investigates about factors around customer behavior toward domestic and imported products, in case of candy, biscuits and cake. Ethnocentrism and cultural sensitivity play important role to customer ...
On angel investors and funding barriers in Vietnam informal venture capital market
(International University - HCMC, 2017)
Angel Investing or informal investment market is an alternative financing channel for startups, small business, and especially for early stage businesses, has been developed in America and Europe for a long time but has ...
Analyzing key factors affecting the behavioral intention of Uber in Vietnam
(International University - HCMC, 2017)
Thanks to the increase in Internet and smartphone penetration, the new emerging
business model in Vietnam called access-based consumption, which performs as
intermediaries and let consumers exchange the real value between ...
Testing cultural tourism typology and implications for marketing strategies - A case of Ho Chi Minh city
(International University - HCMC, 2017)
Tourism has been an important industry in Vietnam’s economy, which annually contributes about 280,000 billion VND to Vietnam’s GDP. The number of tourists visiting Vietnam is increasing over the years. Owning lots of ...
Knowledge sharing behavior of employees : A self determination viewpoint - The case of it companies in Ho Chi Minh city
(International University - HCMC, 2017)
This research, based on self-determination theory, tests a model that explains motivations that have impact on knowledge sharing behaviors of employees. Totally, 396 respondents participated in the survey. The result showed ...
The relationship between foreign ownership and stock return volatility - Evidence in VietNam
(International University - HCMC, 2017)
The study investigates the relationship between foreign ownership and stock return volatility in Vietnam. The data consists of 247 non financial firm listed on Ho Chi Minh Stock Exchange from 2011 to 2015. After testing ...
Appropriate earning management detecting tool for VietNamese context - Case study of listed firms
(International University - HCMC, 2017)
The paper is conducted to find the most appropriate models to detect earning management for Vietnamese context. Three models, Modified Jones, Yoon & Miller and Margin Model, are technically different yet share the same ...
The influence of retirement on the individual life satisfaction evaluated from the survey of retirees living in Ho Chi Minh city
(International University - HCMC, 2017)
This dissertation aims to investigate the impact of retirement on life satisfaction of the retirees living in Ho Chi Minh City in mental and physical aspects. This study follows the trend of the retirement adjustment of ...
Effects of advertisement on consumer's buying behavior regarding to university students in Ho Chi Minh city : A case of Omachi instant noodle
(International University - HCMC, 2017)
Retailing markets are becoming more and more exploding now because of its rapid growth over the last decades throughout the world. This pushes every business organization to maximize their effective marketing tools in order ...