Browsing Business, Economics, Finance, Accounting, Management by Author "Ly, Pham Thi Thao"
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Perceived risks and benefits of consumers upon online trading: An empirical investigation of computer market in HoChi Minh city
Ly, Pham Thi Thao (International University HCMC, Vietnam, 2011)Online shopping emerges recently in Vietnam and increasingly becomes popular. Since it is new to Vietnamese consumers, they will consider risks and benefits of this new form before they accept or ignore ...