Browsing Business, Economics, Finance, Accounting, Management by Subject "Purchase intention -- E-commerce"
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How Social Media Influencers Affect Consumers' Purchase Intention On E-Commerce Platform: The Case Of Shopee In Vietnam
(2022)With the increasing number of smartphone users, many people perceive social media as a basic need by continuously checking on their phone every day. As a result, the digital marketers began to consider social media ...