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Now showing items 191-200 of 218
The relationship between stock price and trading volume: The case of Ho Chi Minh stock exchange's sector indices
(International University HCMC, Vietnam, 2012)
This study is conducted with an aim to clarify the relationship between stock return, trading volume and volatility in Ho Chi Minh stock exchange by using monthly time series data from 2006 to ...
Understanding the influence of company's marketing mixes on consumer decision making process toward choosing convenient stores: A case study of " shop and go" stores in Ho Chi Minh city
(International University HCMC, Vietnam, 2012)
Consumer decision making process is an important process that marketers always want to learn and understand more thoroughly. This is a complicated process that a customer has to go through before and during making ...
Understanding the behavior intention to use ATM services of students at National University Dormitory
(International University HCMC, Vietnam, 2012)
Nowaday, people are no unfamiliar to words “ATMs”,” ATM card”, or “ATM services”. That is one of results from the application of information technology in banking acivities. Because of many advantages, demand ...
The impact of dividend announcement on stock prices in Ho Chi Minh stock exchange (HOSE)
(International University HCMC, Vietnam, 2012)
Dividend is one part of earnings and it is distributed to shareholders. Does a company pay dividends to investors, which ratios and does the dividend announcement impact on stock price? These are questionable issues. ...
Impact of M & A announcements on Vietnamese stock market during the years 2003 to 2011
(International University HCMC, Vietnam, 2012)
The purpose of this study is to identify whether investors can perform an insight analysis to make abnormal returns by replying on the available M&A announcements. A standard event study ...
Improving sales for Dong Phu rubber joint stock company
(International University HCMC, Vietnam, 2012)
Sale is considered as one of the most important steps for development and success of all firms, Dong Phu Rubber Joint Stock Company (DORUCO), which is a member in natural rubber industry, is not ...
Understanding customer satisfaction toward online banking service in banking industry in Ho Chi Minh city
(International University HCMC, Vietnam, 2012)
This research is conducted in order to develop a model measuring service quality on online banking service, and study the impacts of the bank‟ online service quality on their customer satisfaction.
The research has been ...
Sales strategy for mediterranean shipping company: The case of MSC Vietnam
(International University HCMC, Vietnam, 2012)
To our country in nowadays, when our economy is integrating with the area economy and the world economy, consumption market is being widened. Therefore, competition among businesses is increasingly drastic. To ...
Market research about food court tenants for shopping center project invested by Tafoco
(International University HCMC, Vietnam, 2012)
To reach the success in any business, especially the real-estate business, it is undeniable that knowing probably your customers and competitor determines a great part of it. That is explained why ...
Measuring brand equity: The case of smartphone brands
(International University HCMC, Vietnam, 2012)
In recent years, Vietnamese people, especially the young ones, have paid more attention on purchasing Smartphone instead of tradition cellular phones due to innovations of many advantaged technologies as well as ...