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Now showing items 41-50 of 161
Firm-level estimations of cash-cash flow sensitivities in the context of financial constraints, income uncertainties and agency conflicts - Evidence from Ho Chi Minh stock exchange (HOSE0
(International University - HCMC, 2018)
Based on the model framework from D’Espallier et al. (2014), this study is built up to reckon firm – varying cash – cash flow sensitivities (CCFS) of 219 companies listed on Ho Chi Minh stock exchange (HOSE) in the period ...
The relationships among self-congruity, celebrity endorser's credibility and purchase intention in Ho Chi Minh e-commerce industry
(International University - HCMC, 2018)
The purpose of this study is to examine the relationships among celebrity endorsers’ source credibility, self-congruity concept and consumer purchase intention in the Vietnam electronic commerce context. This research ...
Technology spillovers in electronic and mechanic industries : The role of ownership structure and wage & training expenses in Vietnam
(International University - HCMC, 2018)
Many prior studies have explored most impacts of foreign direct investment (FDI) on host country businesses regarding to technology spillovers, international trade, and economic growth. However, a little studies have ...
The effects of beauty blogger's recommendations on consumer's online cosmetic purchase intentions
(International University - HCMC, 2018)
Purpose – Vlogging has become part of a consumer’s decision-making process when
shopping cosmetic online; however, the understanding of blog recommendation’s effect
on consumer purchase decision is still vague. The purpose ...
Factors affecting on employees' performance through the mediation of job stress - Imperial study of luxury hotels and restaurants in Ho Chi Minh city
(International University - HCMC, 2018)
The purpose of this research is to test the correlation between factors of Job Stress and Employees Job Performance in hospitality industry (specific in hotels and restaurants). Which factors would affect Job Performance ...
The impacts of emotional advertising on consumer purchase decisions - An empirical study in Ho Chi Minh city
(International University - HCMC, 2018)
Profitability and value investing are two of the most common techniques applied in both academia and investment world. Many studies (e.g Novy-Marx,2013; Ball et al 2015,2016), have introduced several profitability measures ...
Consumer trust in e-commerce - The role of electronic word-of-mouth
(International University - HCMC, 2018)
Most recent studies on consumer behavior in e-commerce have investigated the relationship between electronic word-of-mouth (eWOM) and online consumer trust, but little studies considered the impact of eWOM on trust ...
The effect of financial reporting quality to investment efficiency - Experiment from listed firms on HOSE from 2013 to 2017
(International University - HCMC, 2018)
The experiment is constructed according to the sample of 75 companies that are provided in Ho Chi Minh Stock Exchange (HOSE).The relationship between financial reporting quality (FRQ) and investment efficiency is examined ...
Customer attitude towards search engine advertising on e-commerce
(International University - HCMC, 2018)
Search advertising is a service supplied by Internet search engines in which the advertisers make the list of specific keywords and create a text ad to appear when the users search for those keywords. E-commerce business ...
Applying principal component analysis to cryptocurrency portfolio management
(International University - HCMC, 2018)
Our study uses the utility of the principal component analysis tool to analyze the currency market over a year period (1/12017 – 31/12/ 2017). The first two principal components are preserved to describe the main sources ...