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Now showing items 41-50 of 55
Analyzing factors that affect customer loyalty in retail banking: The case od BIDV Ben Thanh branch
(International University - HCMC, 2015)
Vietnam’s economy is more and more developing which creates more changes to gain success and competition for the finance market in general and the banks in particular. The banks force to innovate continuously to gain the ...
Determinants of dividend payout ration: A comparative study of industries in Viet Nam
(International University - HCMC, 2015)
The determinants of dividend payout ratio must be the most debated topics within corporate finance and some researchers also considered it like an unsolved puzzle. There are a lot of researches have been conducted, but it ...
The effects of leaders emotional intelligence on employee' organizational commitment toward banks in Ho Chi Minh city, Viet Nam - A moderation analysis of openness to experience
(International University - HCMC, 2015)
This study investigated the factors of leaders’ emotional intelligence (EI) affecting
employees’ organizational commitment through the moderation of employees’ openness to
experience. Data collection was based on responses ...
Factors affecting employee turnover intention of banking staff in Ho Chi Minh city
(International University - HCMC, 2015)
This study, the author used the expert methodology (in the qualitative methodology) and the quantitative methodology to complete this research objective. After completing the finally questionnaire by the expert methodology ...
Patient satisfaction when care and treatment on eye diseases at public hospitals in HCMC
(International University - HCMC, 2015)
This study aims to analyse factors that effect to the satisfaction of patient when care and treatment of eye diseases at public hopitals in HCMC Area The data were collected from 324 respondents. Collected data were processed ...
The effects of guerrilla marketing on geny's purchase intention : A study in Ho Chi Minh city
(International University - HCMC, 2015)
The research purpose was to explore guerrilla marketing effects on consumer behavior. Based on previous literature of guerrilla marketing and proposed frameworks of advertising, the research evaluated consumer perception ...
The antecedents of entrepreneurial intention: A study among graduate students in Ho Chi Minh city
(International University - HCMC, 2015)
There are few research on how factors impact on the entrepreneurial intention of graduate student in Viet Nam but most scholars just pay attention on personal traits or personal characteristics. Based on the theory of ...
The impact of green awareness and product perception on purchase intention: A study of green cosmetic product in Ho Chi Minh city
(International University - HCMC, 2015)
Customer loyalty plays a very important role in business because it contributes greatly to the success of a company in the competitive market nowadays. In case of fresh milk market, TH true MILK is a new brand, which has ...
The effect of pre - and post - service performance on consumer repurchase intention of online stores : The case of mizutiki.vn
(International University - HCMC, 2015)
This research validates the effects of pre- and post-service encounter performance on the customer satisfaction and repurchase intention in online contexts. There will be two phases of service performance, they are pre- ...
Factors affecting employee exit through job satisfaction : A study of office employees in Ho Chi Minh City
(International University - HCMC, 2015)
This study presents the results of indentifying factors affecting employee job satisfaction and employee exit in companies in Ho Chi Minh City and as result help to have effective and efficient management, in big cities ...