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The analysis and solutions to deal with factors impact on customer satifaction with non-credit services at Vietcombank Binh Tay branch
(International University HCMC, Vietnam, 2012)
Being aware of the significance needs of the non-credit services revenue, the report employs
the quantitative and qualitative research methods to identify the factors that impact on
customer satisfaction in non-credit ...
Staff satisfaction and sense of commitment to PetroVietnam research and development center for petroleum prosessing (PVPRO)
(International University HCMC, Vietnam, 2012)
This study aims to analyse factors that effect to satff‟s satisfaction and sense of comitment to PVPro with the two proposed models: (1) The indirect impact factor to staff engagement through their satisfaction and (2) The ...
Young consumers' expectation and perception on Saigon beer : A study base on disconfirmation expectation theory of consumer satisfaction
(International University HCMC, Vietnam, 2012)
This investigation explored the contextual factors affecting young consumers’ expectation and their perception on Saigon Beer based on the Disconfirmation of Expectation Theory of Consumer Satisfaction.
Qualitative and ...
Determinants of customer loyalty in retail banking : A case study of BIDV's branches and transaction offices in Lam Dong province
(2014-05-14)
Purpose: Customer loyalty plays important role in retail banking because of its
high interaction with customers. When the market is increasingly competitive, especially
in the context of economic recession, more and more ...
Post-choice satisfaction of Vietnamese undergraduate students in Ho Chi Minh city
(International University HCMC, Vietnam, 2013)
Nowadays, it is necessary that service providers of school try to develop and offer high quality as well as increase customer satisfaction by service experience. It requires a deeply understanding of the factors, which ...
Online game service satisfaction and preference : An empirical study of Vietnamese online gaming industry
(International University HCMC, Vietnam, 2013)
Online game’ efficiency, content and service quality has become one of the key
aspects among other factors that contribute to online game firms business growth and leading
position in the business environment with mass ...
Effects of customer satisfaction and switching cost on customer retention in ATM services
(International University HCMC, Vietnam, 2012)
The strong development of Automated Teller Machine (ATM) card
market has received considerable attention recently. To meet increasing
demand of e-banking market, customer satisfaction on current ATM services
should be ...
Factors affecting brand awareness on social media platforms in Ho Chi Minh City, Vietnam - A study in online retail industry
(International University HCMC, Vietnam, 2014)
The advent of Social media creates opportunity for development of social
commerce. Nowadays, the number of users access Social media increases
significantly. The customers prefer follow brands on Social media site to ...
Intention to avoid smoking of Vietnamese adolecent
(International University HCMC, Vietnam, 2014)
The research of “Intention to avoid smoking of Vietnamese adolescent” was
conducted under circumstance that smoking situation has been becoming alarmingly,
especially in recent years in Viet Nam. It has a lot of bad effects ...
Impact of internet service on customer satisfaction in Vietcombank - A case study of Vietcombank Binh Tay Branch
(International University HCMC, Vietnam, 2014)
The purpose of this study is to explore the internet banking service dimensions
that will have the impact on customer satisfaction of Vietcombank customers.
A quantitative research is applied with survey questionnaires ...