Browsing Bachelor of Business Administration, Economics, Finance and Accounting by Subject "Tourist industry"
Now showing items 41-47 of 47
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Social media use and impact in the travel planning process
(International University - HCMC, 2017)Through an experimental review among explorers, this paper shows a thorough perspective of part and effect of online networking in general travel arranging process: Some time recently, during and after the trip, giving ... -
The study of values, satisfaction, and destination loyalty - A case of trekking tourism in Viet Nam
(International University - HCMC, 2018)In this study, the six factors that is considered to have impact on the satisfaction and loyalty of trekking tourists in Vietnam have been determined and the relationship among these contexts. A five-point Likert scale ... -
A study on how online travel reviews affect tourists' planning decision? In the case of Tripadvisor website
(International University HCMC, Vietnam, 2014)Ever more consumers read and share travel-related content online which has been created and posted by their peers rather than by travel service providers. Understanding who these consumers are, how they determine whether ... -
A study on the relation between tourist revisit intention and its determinants - The case of Ho Chi Minh city
(International University - HCMC, 2017)In the recent years, the role of customer loyalty has greatly increase in importance in both academic researches and practical applications in the field of economics. And with Tourism being no exception to that trend, ... -
Understanding factors affecting tourism destination competitiveness - A case of domestic visitors in Ba Ria-Vung Tau of Vietnam
(International University - HCMC, 2016)The increasing number of tourism destination worldwide in recent years has created a highly competitive market and led to a lower profit margin for Vung Tau beach. Thus, understanding different attributes and how to maximize ... -
Valua co-creation, tourist satisfaction and tourist loyalty in Tien Giang province
(International University - HCMC, 2016)Customers are the ones who decide the success or failure of a business. For this reason, understanding customers’ demands and expectations is a very important task of any business. Thus, customer involvement in the product ... -
Vietnamese's intention to choose couchsurfing : A new form of tourism - A study of young students in Ho Chi Minh City
(International University - HCMC, 2016)This research was conducted in order to figure out Vietnamese’s intention to choose Couchsurfing – a new form of tourism which is quite a new definition in Vietnamese entertainment industry.