Browsing Bachelor of Business Administration, Economics, Finance and Accounting by Title
Now showing items 1495-1514 of 2340
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Impact of store environment on impulse buying behavior - Application of stimulus - organism - response model to women's beauty retail environment in ho Chi Minh city
(International University - HCMC, 2018)The purpose of this study is to assess how consumers’ satisfaction on the beauty retail environmental characteristics may trigger them to make impulsive buying purchases in the beauty market. Particularly, the Stimulus – ... -
The impact of tax planning on firm value Evidence from firm listed in Ho Chi Minh and Ha Noi stock exchange
(International University - HCMC, 2017)The main purpose of this research is to investigate the impact of tax planning on firm value of manufacturing companies listed in Ho Chi Minh Stock Exchange and Ha Noi Stock Exchange. The sample consisted of 61 firms ... -
The Impact Of Technological Innovation And Co-Creation On Organizarional Performance In Financial Industry: An Investigation Of The Mediating Role Of Information Technology, Environmental Context, And Organizaional Support
(2023)This study investigates the effects of technological innovation, environmental context, technological complexity, and co-creation on the firm-level performance of organizations. By analyzing the mediating effects of ... -
The impact of terrorism threat on the choice for transportation of the young when travelling abroad - The scope of Vietnam
(International University - HCMC, 2017)This paper, under qualitative approach, is conducted to discover the traits of choosing means of transportation in response to terrorism threat and terrorist attacks of Vietnamese young travellers when traveling abroad, ... -
The impact of the cash conversion cycle and its components on firm profitability - An empirical study on pharmaceutical industry in Vietnam
(International University - HCMC, 2019)This research inspects the impact of a length of cash conversion cycle and its components on profitability the company by employing the random effect in panel data. Over 400 observation from 49 firms of pharmaceutical ... -
The Impact Of The Country-Of-Origin Effect On Consumer Purchase Intention : The Case Of Japanese Houseware Products In The Market Of HCM City, Vietnam
(2023)Global trading, or international business, has always been one of the most influential business activities in the world. In order to do international marketing effectively, one must pay special attention to the ... -
The impact of the world oil price on Vietnamese economy - Period : 2009-2014
(HCMC - International University, 2015)Oil has always been one of the most concerns since it has become the main material in production and life activity. When there is an oil price fluctuation, no matter up or down, the every economy is affected both positively ... -
The impact of trust on online purchase intention of cosmetic product - A study of Vietnam social commerce marketplace
(International University - HCMC, 2020)A new e-commerce paradigm has been contributed by the growth of social networking sites (s-commerce). S-commerce is an e-commerce branch that social interactions and user contributions through SNSs are key activities to ... -
The impact of trust on online social shopping - A study of VietNam social commerce marketplace
(International University - HCMC, 2018)With the growing trend of e-commerce and the increasing adoption of social media, social commerce appeared as the combination of these two, and continues to expand fast. This study explores Vietnam social commerce marketplace, ... -
The impact of user-generated evaluation on the purchasing intention of millennials in Vietnam - A case study of Foody
(International University - HCMC, 2019)With the growth of e-commerce, online consumer evaluation have increasingly become integral sources of information, especially with business websites that help consumers in their purchase intention. However, almost the ... -
The impact of viral marketing on customers' traveling decision - A case of study of traveling to Thailand in HCM city
(International University - HCMC, 2015)Currently, the number of Internet users is increasing exponentially every second. The traditional advertising must renew its model because it is no longer sufficient to build brand awareness and lead to purchase decision ... -
The impact of visual merchandising on consumer buying tendency - A case of Zara Vietnam
(International University - HCMC, 2018)With the fast-paced modern life nowadays, people are in favor of fast fashion. This recent years have been witnessing the appearance of a wide range of international fast fashion brands into Vietnamese market. In order ... -
The impact of well-built corporate governance system on financial performance of listed companies on Ho Chi Minh Stock Excahnge (HOSE)
(International University HCMC, Vietnam, 2012)The purpose of this study is to research how Corporate Governance practice could affect the financial performance of listed companies on Hochiminh Stock Exchange. This study attempts to build a Corporate ... -
The impact of work engagement on organizational performance via the mediating role of job satisfaction - Case study of fine interior Vietnam Ltd.
(International University - HCMC, 2020)This fstudy fsought fto finvestigate fthe feffect fof femployees' fwork fengagement fon forganizational fperformance fthrough fthe fmediating frole fof fjob fsatisfaction fwithin fa fparticular fcase fstudy fof fa ... -
Impact of working capital management on firm performance - The case of Pharmaceutical firms listed on hose&HNX
(International University - HCMC, 2016)As the recession of firms due to inefficient capital management, Working Capital Management is now very important for every single manufacturing industry. However the impact of working capital management on firm’s performance ... -
The impact of working capital management on the profitability - Evidence from Vietnamese food industry
(International University - HCMC, 2016)To run the successful companies, fixed and current assets play a vital role. The business concern has a major the importance of profitability and liquidity, so managing working capital is required. Generally, whether the ... -
Impact of working capital on firms' profitability: Evidence from construction and building material sector of Vietnam
(International University HCMC, Vietnam, 2013)Working capital is an important aspect of corporate profitability that managers of every firm must understand in order to maximize firm’s value. The main objective of this study is to investigate the relationship between ... -
The impact of workplace spirituality, workplace climate, and compensation on perceived job performance at eastern international general hospital
(HCMC - International University, 2015)Workplace spirituality, workplace climate, and compensation have been widely debated in organizational management field by many famous scholars, such as Ashmos and Duchon (2000), Griffith (2006), and Ghazanfar et al. (2011). ... -
The impact of world oil price changes on the stock price of selected industry - Case of Vietnam transportation and oil industry
(International University - HCMC, 2016)World crude oil shocks is one of elements which is concerned a lot by analysts, investors, enterprises and other participants in the global economy. Thus, analyzing its impacts on economies, industries and other aspects ...