Browsing Bachelor of Business Administration, Economics, Finance and Accounting by Title
Now showing items 1730-1749 of 2340
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An investigation of factors affecting students' choices of institution for master's program in Ho Chi Minh City
(International University - HCMC, 2016)Value of a Master’s Degree is highly recognized by both employer and employee, combing with the strong growth of higher educational trend, it creates a competitive market of institutions offering Master’s program. Therefore, ... -
An Investigation Of Factors Explaning Digital Entrepreneurial Intentions Of Gen Z In Covid Times - The Vietnam Context
(2022-06-06)Understanding Gen Z‘s digital entrepreneurial intention is critical in order to properly leverage them in the COVID era. (2020, Dr. R.Seranmadevi). This paper lays the foundation for a better understanding some of the ... -
An investigation of factors impacting generation Z'S career choice intention
(International University - HCMC, 2019)The paper is aimed to investigate the factors impacting career choice intention of Generation Z as a supportive information for human resource in Vietnam for future recruitment. The study is conducted by quantitative ... -
An investigation of factors influencing employee loyalty in small enterprises in Ho Chi Minh City
(International University - HCMC, 2016)The aim of this research is to examine factors that can influence employee loyalty in Ho Chi Minh City. Two hundred and ninety six employees from small and very small companies in Ho Chi Minh City constituted the research’s ... -
An investigation of factors influencing retailer loyalty in VietNam fertilizer company
(International University - HCMC, 2017)This study is conducted to discover specific factors impacting on business customer loyalty of Vietfarm fertilizer company. There are two hundred and ninety six customers from Mekong Delta constituted the research‟s sample. ... -
An investigation of factors influencing tourists' decision in choosing tour destination provided by travel agencies in HCM city
(International University - HCMC, 2016)This research was conducted to examine the tourists‟ decision in choosing tor destination in Ho Chi Minh City through multiple factors. The result from this research would provide the view of tourists on tour destination ... -
The investigation of influence in using celebrity endorsement in advertisement on the attitude toward product and the purchase intention of customers in Ho Chi Minh market
(HCMC - International University, 2015)Celebrity endorsement has been considered to become one of the most favorite methods of advertisement, which companies used to encourage the interaction with the customers, promote the sales and increase the market share ... -
An investigation of player's intention to play onlie mobile games in Ho Chi Minh city, Vietnam : An investigation of player's intention to play onlie mobile games in Ho Chi Minh city, Vietnam
(International University - HCMC, 2015)The mobile game industry in Asia has been rapidly developed and is on its way to become the main sector in the mobile service industry thanks to the significantly fast growth of internet and mobile devices. However, most ... -
An investigation of socially responsible consumption from customers' perceptions in Ho Chi Minh city
(HCMC - International University, 2015)With the purpose of studying about customers’ consumption behaviors in regard of social responsibility in Vietnam, this thesis investigated a sample of customers in Ho Chi Minh City about their levels of concerns of socially ... -
An investigation on determinants influencing the investment behavior of individual investors in Vietnam stock market
(HCMC - International University, 2015)Vietnam stock exchange is still new yet a promising field. Having 15 years of operation, Vietnam stock market has had a rapid development in scale. The expansion of stock market, decidedly, influences the development of ... -
An investigation on factors influencing customer' attitudes toward using mobile commerce services in Ho Chi Minh city
(International University HCMC, Vietnam, 2013)Mobile commerce (M-commerce) is identified as activities referring to a commercial business implemented via communication networks that connect with wireless or mobile devices (Barnes, 2002). Transforming ... -
An investigation on the relationship between oil price and Vietnam stock market - A case study from HOSE
(HCMC - International University, 2015)Previous research suggested that stock exchange operation is influenced by oil price fluctuation because a rise in this energy sector usually cause worry about revenues as well as market development. Nevertheless, results ... -
Investment expenditures : Sources of financing under political socioeconomy - A study of listed companies on Ho Chi
(International University - HCMC, 2018)By means of accounting data and political connection of listed non-financial firms on the Ho Chi Minh stock exchange, this study documents that HOSE-listed companies still especial financial constraints to both internal ... -
Investor sentiment and stock returns - Evidence from Vietnam
(International University - HCMC, 2019)My dissertation endeavors to scrutinize the influence of market sentiment on profitability of Vietnam stock market from two approaches: traditional approach utilizing trading volume to quantify the sentiment and search-based ... -
Is accounting information (Earning-related) valua-relevant in the emerging Vietnamese stock market?
(International University - HCMC, 2016)This study investigates if accounting information (earnings-related) based on Vietnamese Accounting Standards (VAS) in the Vietnamese stock market is perceived by domestic investors to be value-relevant. The paper is ... -
Is modified Jones model effective in detecting earnings management? Evidence from IPO company on HOSE
(International University HCMC, Vietnam, 2014)This study aims to evaluate the effectiveness of Modified Jones model in Vietnam through the IPO firms in Ho Chi Minh stock exchange during the period from 2007-2009. Furthermore, the comparison between this model and the ... -
January effect and the firm size in Vietnam stock market return - Evidence from the Ho Chi Minh stock exchange (HOSE)
(International University - HCMC, 2019)Appeared inconsistent with the Random Walk Hypothesis – which is developed based on the Efficient Market Hypothesis, many market anomalies were found and become famous. Many researchers have examined those phenomena over ... -
The January effect on stock return and stock return volatylity : The evidence in Ho Chi Minh Stock Exchange (HOSE)
(HCMC - International University, 2015)This study aims to investigate the evidence of a January effect existence in stock returns and volatility in the Ho Chi Minh Stock Exchange (HOSE). After collecting data from daily price of the VN-Index over the period ... -
Job seeker purchase intention toward Pay For Performance employment website and recomendation for marketing plan – The case of Sirinova Company
(International University HCMC, Vietnam, 2013)Due to the improvement of Internet, people have gained many benefits from its huge digital source. Many human activities have totally changed because the appearance of many pioneer website. From ...