Browsing Bachelor of Business Administration, Economics, Finance and Accounting by Author "Linh, Nguyen Duy Yen"
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Factors affecting the generation Z green household purchase decision
Vy, Tran Hoang Diem (International University - HCMC, 2020)As green trend has become quite popular among Vietnam citizens, there are a need for green household brands to develop green marketing and understands their customers purchase decision. This study is aimed to investigate ... -
The impact of person-organization fit, career growth and emotional exhaustion on turnover intention through a mediation of job satisfaction - A study of the millennials in hospitality industry in Ho Chi Minh city, Viet Nam
Khai, Pham Nguyen (International University - HCMC, 2019)The purpose of this research is to examine the Millennials’ mechanisms of turnover decisions through the evaluation of person – organization fit, career growth, emotional exhaustion and a mediation of job satisfaction in ...