Browsing Bachelor of Business Administration, Economics, Finance and Accounting by Subject "Consumers' intention"
Now showing items 1-3 of 3
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An Exploration Of Factors That Influence Young Consumers' Intention To Buy Eco-Friendly Food And Beverage Packaging In Ho Chi Minh City
(2023)Environmental issues have contemporarily become a primary global concern, especially the problem of plastic packaging pollution. Young customers are increasingly self-aware of the ecological consequences of plastic waste ... -
Factors Affecting The Intention To Purchase Fast Fashion Through The Mobile Application Of The Millennial
(2023)Short product life cycles, high volatility, low costs and impulsive consumer buying patterns characterize the fast fashion business. It is also the buying habits and goals of today's Millennials, the group that consumes ... -
Moving Towards Sustainable Means Of Transportation: Examining The Factors Leading To Consumer Intention To Adopt Electric Two-Wheelers In Vietnam
(2023)The primary mode of transportation in Vietnam is gasoline-powered motorcycles, which is appropriate for the socioeconomic environment, the available transportation infrastructure, and consumption habits. This explains ...