Browsing Bachelor of Business Administration, Economics, Finance and Accounting by Subject "Management -- Marketing; Customer -- Relationship; Higher education"
Now showing items 1-1 of 1
-
Satisfaction, commitment, and word-of-mouth intention of students in higher education
(International University - HCMC, 2019)This research was conducted to evaluate the impact of satisfaction, three forms of commitment and loyalty on word-of-mouth communication in higher education environment. Quantitative method was used by collecting data ...