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Now showing items 91-100 of 2338
The effect of exchange rate fluctuation on import and export in Vietnamese textile & garment sector
(HCMC - International University, 2015)
There have been many disputes of economists and policy makers over
the effect of the exchange rate fluctuation on the import and export in
Vietnamese Textile and Garment sector. This thesis aimed at providing insights
into ...
Do young male and female consumers perceive celebrity endorsement differently? - A study in Vietnam beverage sector
(HCMC - International University, 2015)
Current problems of mortage policy in Vietnam and solution
(International University Ho Chi Minh City, Vietnam, 2011)
Over the past decade, accompanying with amazing economic growth and real estate market expansion, Vietnam mortgage markets have developed from a fairly primitive form to a rich and complex institution. ...
The effect of information quality, sensitivity content and time on intention to book room through hotel website: The case of leisure travelers in Ho Chi Minh City
(International University - HCMC, 2016)
Vietnam hotel industry has promising opportunity to growth, but it also witnesses fierce competitive environment. Hotel industry has changed rapidly due to information technology, travelers are using Internet as a tool to ...
Business analysis and valuation case of Tien Phong plastic joint stock company (NTP-HNX)
(International University Ho Chi Minh City, Vietnam, 2011)
This thesis presents the results from a historical analysis and a valuation of Tien Phong Plastic Join Stock company. Tien Phong Plastic Company is the largest and a leading plastic producer in Vietnam.
The main purpose ...
Business valuation of Phat Dat real estate development corportation (Phat Dat - HOSTC : PDR)
(International University Ho Chi Minh City, Vietnam, 2011)
The purpose of this thesis is to analyze and valuate Phat Dat Real Estate
Corporation using its financial statement to find out its stock‟s intrinsic value. There are
three important content of issues ...
Critical factors influencing e-learner satisfaction - A case of Ho Chi Minh City, Vietnam
(International University - HCMC, 2016)
Developed from distance learning, e-learning can be described as providing learning process for those who face with distance barrier. At the beginning of 21st century, e-learning has visions in bring learning community and ...
The effect of the atmosphere to consumers' impulse buying behavior in Ho Chi Minh City (HCMC) CO.OPMART supermarket
(International University - HCMC, 2016)
This research studies about the influence of the atmosphere on the impulse purchase behavior in Ho Chi Minh City (HCMC) Co.opmart supermarket and in which way the relationship is mediated by the emotion of consumers. The ...
"The credit risk management : A case of Saigon Thuong Tin commercial joint stock bank"
(International University - HCMC, 2016)
This thesis aims to improve the credit risk management‟s current model of one of commercial banks in Vietnam whose name is Sai Gon Commercial Joint Stock Bank (STB)
STB is one of commercial banks that is able to control ...
The effects of brand experience, brand personality and customer satisfaction on building brand loyalty
(International University - HCMC, 2016)
Consumer and marketing research has shown that experiences occur
when consumers interact with products, when consumers search for products and
receive services and when they consume them (Arnould, Price, and Zinkhan
2002; ...