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Now showing items 141-150 of 152
Empirical test for Market timing theory of Capital structure in Vietnam
(International University HCMC, Vietnam, 2013)
This thesis aims at testing the effect of market timing on capital structure decisions in Vietnam by analyzing the sample of 138 IPO firms in Vietnam stock market within the period of 2006 to 2011. Data is collected in ...
The effects of leadership behaviors on organizational commitment through the satisfaction of the multilevel marketing distributors - A study in Ho Chi Minh
(International University HCMC, Vietnam, 2013)
The purpose of this research is to examine the effects of leadership behaviors on distributor‗s job satisfaction and organizational commitment of the MLM companies in Ho Chi Minh City of Vietnam. ...
Reviewing the effectiveness of promotional activities of Viet Tien garment company
(International University HCMC, Vietnam, 2013)
Promotional tools are used to make customers aware of products, to stimulate their demand and appetites. They can also provide information about the organization and
its products and services to help consumers decide.
The ...
Measuring the relationship between employee job satisfaction and employee engagement in industrial areas - Export processing Zones, HCMC
(International University HCMC, Vietnam, 2013)
Measuring the relationship between employee job satisfaction and employee engagement in industrial areas - Export processing Zones, HCMC
Measuring brand equity in the office clothing market at Ho Chi Minh City
(International University HCMC, Vietnam, 2013)
In recent years, office clothing market has experienced a significant development thank to the attack of a big amount of international apparel brand. Moreover,
Vietnamese garment companies begin to concentrate more on ...
Understanding Propensity to Purchase Private Brands by Vietnamese Consumers
(International University HCMC, Vietnam, 2013)
Private brand name is propensity to develop of retailer industry
on over the world. Therefore, academic researchers have explored a number of studies related to private brand name. For instance, there are some ...
Relationship between company characteristics and earnings management: A study of listed companies on HOSE
(International University HCMC, Vietnam, 2013)
This study attempts to examine the relationship between the practice of earnings management and specific characteristics of a company among listed firms on Hochiminh Stock Exchange (HOSE). In ...
Topic : Business Analysis and Valuation: the case of Minh Phu Seafood Corporation (MPC)
(International University HCMC, Vietnam, 2013)
The objective of this study is to analyze business performance of Minh Phu Seafood Corporation (MPC) in the stage of 2008 to 2012 basing on secondary data, its annual income statements, annual balance ...
The relationship between stock returns and stock market liquidity : The case study in Ho Chi Minh city stock exchange (HOSE)
(International University HCMC, Vietnam, 2013)
The study investigates the existence of relationship between stock returns and stock market liquidity in Ho Chi Minh City Stock Exchange. In this paper, we tested with sample size 125 firms and during the period 2009 – ...
Market research on understanding the effectiveness of viral marketing among young consumers: The Case study of "Let Love Rule" - Close Up VietNam
(International University HCMC, Vietnam, 2013)
The purpose of this research is to measure the effectiveness of Let Love Rule viral marketing campaign of Close Up. The results of this research will help Close Up and other fast-moving consumers goods ...