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Now showing items 181-190 of 202
Understanding customer satisfaction toward online banking service in banking industry in Ho Chi Minh city
(International University HCMC, Vietnam, 2012)
This research is conducted in order to develop a model measuring service quality on online banking service, and study the impacts of the bank‟ online service quality on their customer satisfaction.
The research has been ...
Sales strategy for mediterranean shipping company: The case of MSC Vietnam
(International University HCMC, Vietnam, 2012)
To our country in nowadays, when our economy is integrating with the area economy and the world economy, consumption market is being widened. Therefore, competition among businesses is increasingly drastic. To ...
Market research about food court tenants for shopping center project invested by Tafoco
(International University HCMC, Vietnam, 2012)
To reach the success in any business, especially the real-estate business, it is undeniable that knowing probably your customers and competitor determines a great part of it. That is explained why ...
Measuring brand equity: The case of smartphone brands
(International University HCMC, Vietnam, 2012)
In recent years, Vietnamese people, especially the young ones, have paid more attention on purchasing Smartphone instead of tradition cellular phones due to innovations of many advantaged technologies as well as ...
Employee retention : An study of the internship program of TRG international in Ho Chi Minh city
(International University HCMC, Vietnam, 2012)
The strategic context of Human Resources Practice is essential in determining if
an organization may forecast growth, stability and development. In Vietnam nowadays, the trends to change jobs frequently are ...
Employee job satisfaction survey in metro cash & carry (MCC) Vietnam Ltd.
(International University HCMC, Vietnam, 2012)
Job satisfaction is an often studied theme in academic researches and organizational literatures. Many experts emphasize job satisfactions as a part of social welfare, influencing employee ...
Evaluating the effectiveness of public relations program in sloving corporate critis: The case study of Dr. Thanh
(International University HCMC, Vietnam, 2012)
Tan Hiep Phat (THP) is one of the biggest Food and Beverage (F&B) Corporates in Vietnam. Together with well – known brand like Coca – Cola, Pepsi Cola, etc., THP products take big market share and are ...
Evaluating the merchandise display at coopmart Cong Quynh
(International University HCMC, Vietnam, 2012)
Merchandise Display is one of the promotional marketing concepts which related very much to consumer behaviors and shoppers psychology.
The way you display your merchandise can have an impressive impact ...
Male purchase intention for men's skin care products in Vietnam
(International University HCMC, Vietnam, 2012)
The purpose of this study is to measure male purchase intention for men‟s skin care products in Vietnam, identify important factors affecting this purchase intention and provide marketing recommendations ...
Measure Vertical linkage effectiveness between fish farmers and processing/export enterprises in pangasius hypophthalmus (Tra catfish) industry in An Giang province
(International University HCMC, Vietnam, 2012)
Tra catfish are the most common aquatic object in An Giang province. Annual export turnover of this object occupies more than 20% of total Tra catfish export turnover
of Vietnam. However, Tra catfish export industry ...