Search
Now showing items 11-20 of 40
Vietnamese consumer attitudes and purchase intentions toward genetically modified foods - Case study of genetically modified maize
(International University - HCMC, 2016)
the application of gene technology on food is getting popular from the whole world, especially in developed nations like USA and UK, Vietnamese consumers are still doubtful about the risks of this kind of food. In order ...
A research about the impact of e-commerce on consumer behavior toward food service - A foodpanda case
(International University - HCMC, 2016)
E-commerce is now part of every bussiness plan. Organizations have no longer
underestimate the impact of Internet to their bussiness in general. In fact, most bussiness
has reviewed effective plan to attract customer to ...
The study about factors influencing customer purchasing intention to Uber Taxi service
(International University - HCMC, 2016)
Uber taxi has come to Vietnam since 2014 which has provided a means of transportation for all of people who is living in Vietnam. Uber taxi allows the direct connection to drivers who are under contract with company. From ...
Investigate the influence of Manga and Anime (Japanese Comics and Animations) on Vietnamese Fans' decision of visiting Japan
(International University - HCMC, 2016)
The fact that tourism has been developing rapidly in recent years makes it become a leading economic section of every nation all over the world, and Japanese is one of the most popular destination for travelling. After ...
Factors affecting consumer purchasing behavior in Ho Chi Minh city - Case study of beauty products
(International University - HCMC, 2016)
Beauty products industry has prospered recent years, especially in Ho Chi Minh City. People tend to consume more beauty products than the past years. Accordingly, the supply also increases along with the demand. The beauty ...
Determinants of passengers' satisfaction of public bus transport service in Ho Chi Minh City, Vietnam
(International University - HCMC, 2016)
recent years, the travel demand of people has been an upward trend in urban and industrial areas. This leads to the traffic congestions as well as problems related to environment and consumption of fuel affecting lives of ...
Factors affecting the application of ahamove
(International University - HCMC, 2016)
This study consider the acceptance of Ahamove applications in Ho Chi Minh city to
provide a better understanding of consumers’ intention to use Ahamove
mobile communicating applications. The study draws on The Unified ...
Customer-perceived values affecting consumers' choice of coffee shops - Case of Monkey in Black coffee
(International University - HCMC, 2016)
In current economic development, people are more and more busy at work and taken a lot of pressures. In this situation, coffee might be a good choice to refresh you from stress and weariness. With coffee daily habits, ...
The factors affecting customer satisfaction and customer loyalty - A study of local taxi companies in Ho Chi Minh City
(International University - HCMC, 2016)
Recent years have witnessed that the significant growth of transport vehicles make the competition in this industry become more intensive. Specifically, in current situation, there appear new kinds of taxi services which ...
Factors affecting the purchase intention for Toyota's cars in Ho Chi Minh City
(International University - HCMC, 2016)
Nowadays, Automobile industry has developed quickly in Vietnam market
recently. Based on the data from the annual VAMA report, the number of sold cars and
imported increased continuously in Vietnam. Toyota is an automotive ...