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Now showing items 61-70 of 1868
The Antecedents of customer satisfaction toward CGV cinema service - A study among Vietnamese consumers
(International University - HCMC, 2016)
Vietnam is becoming one of the most fast-growing markets in the field of cinema.
The foreign cinema service providers joined and dominant Vietnamese domestic cinema
providers. However, when the demand of watching movies ...
Application of supplier selection criteria in online retail company: the case of lazada vietnam limited company
(International University HCMC, Vietnam, 2013)
Vendor selection is an important process in which people have to evaluate, identify and compare to choose the best supplier among thousands. This process, however, takes a great amount of budget of ...
Antecedents of online group buying behavior - From price and social influence perspectives
(International University - HCMC, 2016)
The main purpose of this study is to estimate the antecedents of online group-buying behavior. The theoretical frameworks come from Price, Social influence and Technology acceptance model. From prior research, there are ...
Analyzing factors influence customer loyalty in mobile telecommunication services for youth customers in Ho Chi Minh City
(International University HCMC, Vietnam, 2012)
Customer loyalty is a crucial factor in determining the success of business since it helps to build a brand name and expanding reputation for your company.
Telecommunication industry in Vietnam is considered ...
An assessment on students' behavior of using condoms and some social marketing solutions for their ues promotion - Case study of students in Ho Chi Minh university
(International University - HCMC, 2015)
Due to the increase incidents of premarital sex and the lack of reproductive health services, college students are at high risk of STD infections and abortion in Vietnam. This study was designed to examine the predictors ...
Analyze the quality of service from the perception of end - user: Case of Co-op mart Nguyen Dinh Chieu (NDC) in Ho Chi Minh city
(International University HCMC, Vietnam, 2012)
Supermarket is becoming very necessary demand for people in a modern city nowadays. Therefore, supermarkets in Ho Chi Minh are born at quickly speed. More and more large as well as small ones have been launched to satisfy ...
Board characteristics and Capital Structure: A study of listed firms in HCM city stock exchange (HOSE)
(International University HCMC, Vietnam, 2013)
The main purpose of this study is to analyze the relationship between one corporate governance mechanism, board of directors and capital structure decision of Vietnamese companies quoted at Hochiminh ...
Are jones model and modified jones model effective to detect earning management of listed companies on HOSE?
(International University - HCMC, 2016)
The goal of this study is to evaluate the effectiveness of Jones model in Vietnam market through the listed companies in Ho Chi Minh Stock Exchange during the period from 2013-2015. Furthermore, the comparison between Jones ...
Applying several market timing models using moving average in to the case of Vnindex and VNGOGD99 ; and testing for their effectiveness
(International University HCMC, Vietnam, 2011)
The purpose of this thesis paper is to assess the effectiveness of market timing models using moving average by applying them into the cases of a stock market’s index and a gold market’s index in Vietnam and ...
Analyze the factors which influence on the clothing online purchasing intention of buyers on the social network based online store in Ho Chi Minh city, Vietnam - The case of facebook
(HCMC - International University, 2015)
This research is conducted in order to identify and assess the important level of
factors that influence customer intention on purchasing clothing from Facebook based
store in Ho Chi Minh City. Besides, this study also ...