Entrepreneurial Intention In University Students: Integrating Perceived University Support, Creativity And The Theory Of Planned Behavior
Abstract
This paper is implemented on the purpose of testing the factors leading to entrepreneurial intention among Vietnamese university students under the framework of the theory of planned behavior, including Perceived university support and Creativity. The paper is also to examine the correlation between Perceived university support and the factors of the theory of planned behavior, comprising Subjective norms, Entrepreneurial attitude and Perceived behavioral control. This paper is conducted using secondary data from empirical researches, reviewing the literature of the theoretical framework used. As such, six hypothesis are constructed along with a research model. Quantitative research method is applied in working on this thesis with a data set of 351 responses from an online survey. Basic reliability tests - Cronbach’s Alpha, exploratory factor analysis (EFA), correlation analysis, and Confirmatory Factor Analysis (CFA) were used to test the reliability and the suitability of the research model and the validation of data collected. The structural Equation Model (SEM) is applied to examine the hypothesis proposed and test the correlation between factors. In that, Perceived university support is proved to have moderate positive impact on Perceived behavioral control while Creativity, Entrepreneurial attitude, Perceived behavioral control and Subjective norms are evidenced by statistics to have positive impacts on Entrepreneurial intention.