Exploring the advertising effectiveness of coca-cola's brand- Building activities "share a coke campaign in Ho Chi Minh city
dc.contributor.author | Son, Nguyen Huynh | |
dc.date.accessioned | 2018-04-13T04:13:18Z | |
dc.date.accessioned | 2018-06-12T01:48:25Z | |
dc.date.available | 2018-04-13T04:13:18Z | |
dc.date.available | 2018-06-12T01:48:25Z | |
dc.date.issued | 2015 | |
dc.identifier.other | 022001959 | |
dc.identifier.uri | http://10.8.20.7:8080/xmlui/handle/123456789/2489 | |
dc.description.sponsorship | MBA. Nguyen Thi Huong Giang | en_US |
dc.language.iso | en_US | en_US |
dc.publisher | International University - HCMC | en_US |
dc.subject | Advertising | en_US |
dc.title | Exploring the advertising effectiveness of coca-cola's brand- Building activities "share a coke campaign in Ho Chi Minh city | en_US |
dc.type | Thesis | en_US |