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Now showing items 41-50 of 60
Microfinancing patterns and practices : from global approach to local recommendations for Vietnam
(International University Ho Chi Minh City, Vietnam, 2010)
Vietnam is a developing country with more than half of population living in rural areas and under the poverty line. As past valuable experience from other countries, the Vietnam government has implemented microfinance ...
Measure brand awareness and develop integrated marketing communication brand to improve the brand awareness - Case study : bridal cookie brand
(International University Ho Chi Minh City, Vietnam, 2010)
In this study, We suggest some effective tools to improve Bridal Cookie brand awareness such as Advertising on TVC, Bridal magazine, Internet marketing with social media in Facebook, website and forums ...
Online recruitment in HCMC : Key trends and recommendation for better utilization
(International University Ho Chi Minh City, Vietnam, 2010)
This research identifies Internet based recruitment methods from relevant literature and explores the relation between online recruitment channel and traditional recruitment methods. Based on ...
Method to motivate employees at Tien Hung trading corporation
(International University Ho Chi Minh City, Vietnam, 2010)
The purpose of this thesis is to know more about the policy, performance of the
company, and then figure out the factors that affect on the motivation of employees at Tien Hung Trading Corporation. After that, I can have ...
Developing the marketing plan for recruitment service in VN - Implication of Vina HR
(International University Ho Chi Minh City, Vietnam, 2010)
The Information Age has drastically changed the way companies recruit employees. The
Internet makes huge numbers of job seekers available to any firm with access to the Web. At
the same time, many companies ...
Determinants affect on turnover intention among medical sales representatives in HCM pharmaceutical sector
(International University Ho Chi Minh City, Vietnam, 2010)
There has been a steady growth in Vietnam pharmaceutical sector during recent years with 712 state, joint stock and private pharmaceutical firms, 7,500 private drug stores, 200 pharmacies in hospitals and ...
Customer satisfaction of Mobile telecom network service, the case of Post-paid subscriber in HCMC
(International University Ho Chi Minh City, Vietnam, 2010)
The purpose of this study is to research how have service quality affected customer satisfaction from the subscriber’s perspective and the differences in customer satisfaction/expectation/perception among ...
Customers' buy-GRID model and its implications for promotional mix case of Minh Phuc manufacturing and trading joint stock company
(International University Ho Chi Minh City, Vietnam, 2010)
This thesis deals with the buying process of customers in Minh Phuc manufacturing and trading joint stock company. I classified customers into three distinct buying situations – new task, modified ...
Business analysis and valuation of Gemadept corporation
(International University Ho Chi Minh City, Vietnam, 2010)
Business analysis and valuation of Gemadept corporation.
Examining Vietnamese fast food market and suggestion for setting up a domestic fast food business in HCMC
(International University Ho Chi Minh City, Vietnam, 2010)
With the concern about the inferiority of domestic fast food businesses to the foreign ones in Vietnam, this thesis aims to explore Vietnamese fast food market to get
an overview on the problem. To narrow down the ...