Browsing Bachelor of Business Administration by Title
Now showing items 2012-2031 of 2036
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What underlies where to buy fish
(HCMC - International University, 2015)The aim of this study is to figure out the factors that affect directly and indirectly to locations of fish purchase in Ho Chi Minh City. The methods most widely used in this research are econometric methods and depth ... -
Whether facebook could be proposed as a support tool for learning english in the student community? - A case study of students in Vietnam national universities, HCM city
(International University - HCMC, 2019)The purpose of this paper is to investigate the factors influencing the behavior of using Facebook as a support tool for learning English within the student community. A quantitative method was approached with 332 data ... -
Which factors affect entrepreneurial intention of university students in Ho Chi Minh city?
(International University HCMC, Vietnam, 2014)Entrepreneurship has taken the attention of both educators and policy makers during the last decades. Increasing unemployment among the educated groups, especially graduates of university education system in Vietnamese ... -
Which is more important to customers' intention to buy books online, perceived price or trust the case of Tiki.vn
(International University HCMC, Vietnam, 2014)Sale through the Internet is gaining currency and becoming more and more competitive with an ever-increasing number of online stores. Accordingly, E-vendors should understand the purchase decision-calculus of their customers ... -
"Why do people stop using online dating applications" - The case study of tinder (customer behavior)
(International University - HCMC, 2021)If there is one thing that is going to change in 2021, it is the way people date. The Covid-19 pandemic forced people to stay indoors, which has made it impossible for many people to meet face-to-face, so they choose to ... -
The willingness of customer to purchase for online copyrighted music: A case in VietNam
(International University HCMC, Vietnam, 2012)Since the booming of Digital Age and Internet Era, a significant growth in copyright infringement rate has been recorded , creating a huge concern for intellectual properties holder , specifically in music industry. The ... -
Window display and customers' entry decisions
(International University HCMC, Vietnam, 2014)Nowadays, the importance of fashion in today’s society is greatly appreciated. The fact that the fashion market becomes more and more developed leads clothing retailers to utilize numerous strategies to attract both potential ... -
Women - owned micro - enterprises in Ho Chi Minh city
(International University HCMC, Vietnam, 2014)Along with the development of world economy, more and more women become self-employed. Women entrepreneurship is recognized as an important tool in empowering women. At the grassroot level, women entrepreneurs in ... -
Word-of-mouth and organizational attractiveness on university students and fresh graduates
(International University - HCMC, 2020)Employee recruitment is critical to organizations because of the competition in the labor market and the lack of well-educated workforce. Therefore, human resource departments are interested in attracting the students ... -
Working capital financing to foreign-invested enterprises: Issues at HSBC Bank (Vietnam) Ltd
(International University HCMC, Vietnam, 2013)Working capital financing on the basis of credit contributes significant income for commercial banks. This bank credit form helps enterprises not only solve the temporary shortage of cash, but also increase autonomy ... -
Working capital management & profitability - A comparative study among industries
(International University - HCMC, 2019)Appropriate management for the working capital is very meaningful for a company to maintain the financial health and operation business activities in a success path. Some companies in one industry need to expand their ... -
Working capital management - Case study American standard Vietnam incorporation
(International University HCMC, Vietnam, 2011)Working capital management is now very vital for a business survival. This is the premise to understand that the recent companies‟ failures which has been contributed by the inefficient working capital management. That ... -
Working capital management and corporate performance - Empirical evidence from the listed manufacturing companies of Vietnam
(International University - HCMC, 2019)As it revolves around mostly short-term investment and financing, Working Capital is usually neglected when making financial decisions. Yet during financial decisions, it is one of the most critical part. Firm value benefits ... -
Working capital management and firm's profitability - A study on commercial firms listed in Vietnam stock market
(International University - HCMC, 2016)Maximizing firm‟s value is the goal of every profit-based organization. The main objective of this study is to investigate the relationship between working capital and firms‟ profitability in the context of Vietnam. The ... -
Working capital management and firm's profitability - Comparative study between FMCG and construction firms listing in HOSE
(International University - HCMC, 2020)This paper uses a panel data analysis of 47 Construction and FMCG companies listed on the Ho Chi Minh Stock Exchange (HOSE) from 2009 to 2019. Pooled OLS methods, the model of random effects (REM) and Generalized Least ... -
Working capital management and firms performance: A case of Manufacturing Firms listed on HOSE
(International University HCMC, Vietnam, 2013)The impact of working capital management on firms’ performance has been a controversial issue recently since there exist many opposite findings about this. To clarify this, I have conducted on my own a study investigating ... -
Working capital management and firms' profitability - A comparative study on manufacturing and service firms in HOSE
(HCMC - International University, 2015)The goal of this study is to investigate the impact of working capital management on firms’ profitability. In the study, account receivable period (ACP), inventory conversion cycle (ICP), and account payable period (APP) ... -
Working Capital Management behavior: The study from companies listed on Ho Chi Minh stock exchange (HOSE)
(HCMC - International University, 2015)Over years there are many researches about the impact of working capital management on firm’s profitability. Nonetheless, the factors that determine working capital requirement of company have not been investigated ... -
Working with the bottom of the pyramid: the case of Vietnam
(HCMC - International University, 2015)Research Objective: With increasing globalisation of the world‟s economy, emerging markets have become important to multinational corporations. The objective of this study is to understand how the companies win potential ...