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Now showing items 1761-1770 of 1866
Apply DEA model and grey theory to evaluate companies performance and raise opportunities in strategic alliance of the plastic industry in Vietnam
(International University - HCMC, 2019)
In the plastic industry in Vietnam, an important issue becomes increasing productivity performance and sustainable development. This research builds upon a current Data Development Analysis method which helps companies ...
Determinants of job satisfaction and engagement - A study of hospitality employees in Ho Chi Minh city
(International University - HCMC, 2019)
Working in the hospitality industry nowadays is no longer a
new trend of career. Although workers in this field are required lots of
special characteristics such as having strong control of pressure, time
management, ...
Film-induced tourism - The case of Vietnam
(International University - HCMC, 2019)
The purpose of this paper was to identify the determinants of Vietnamese’s intention to travel domestically after watching Vietnamese TV dramas or movies. This research was mainly used as a quantitative method, including ...
Social capital dimensions affecting on knowledge sharing attitude and quality - The case of Ho Chi Minh city
(International University - HCMC, 2019)
As remaining knowledge contributes to the companies' stable development, knowledge management has become a critical concern to many modern managers. In this research, knowledge sharing will be studied on two aspects: ...
Industry concentration and corporate investment - Evidence from Vietnam
(International University - HCMC, 2019)
Vietnam's first share issuance market (IPO) reached US $ 4.5 billion in 2018, as of mid-November. According to data from global audit firm Deloitte, the total capital that Vietnamese enterprises mobilized through IPO this ...
Do sell-side analysts exhibit differential forecasting accuracy ? - The case of top securities companies in Vietnam
(International University - HCMC, 2019)
Analysts’ equity researches can provide investors with informative updates
that may eventually results in valuable recommendations for futures gain (or loss
aversion). Lots of studies around the world has been carried ...
Industry concentration and corporate investment - Evidence from Vietnam
(International University - HCMC, 2019)
I notice that there is a positive momentum between product market competition and joint venture but not clear between product market competition and corporate investment applying a piece of Vietnamese companies within the ...
The effect of celebrity endorsement for soft drinks on consumers' purchase intention
(International University - HCMC, 2019)
Celebrity image is utilized to advertise for a particular product for decades. There have been many studiers with various perspectives for the effectiveness of this kind of marketing activity, with many different outcomes. ...
Factors affecting audience intention to watch celebrity live-stream sponsored by brands - Case study of singer Khoi My live-stream sponsored by Yomost on facebook live
(International University - HCMC, 2019)
We are living in an age when live stream has become trending in the digital marketing industry. Thanks to the introduction of Facebook Live and a number of competing social media platforms, brands are trying their best to ...
Foreign institutional ownership information asymmetry and firm value - Empirical study from Korea
(International University - HCMC, 2019)
This paper examines the effect of foreign institutional ownership and information asymmetry on firm value for a sample of 15,618 firm-year observations of Korean listed companies for the period from 1988 to 2017 and finds ...