Search
Now showing items 191-200 of 1866
Proposed business model for an english center in poor rural area : Case study of Chau Pha district
(International University HCMC, Vietnam, 2014)
With the purpose of proposing a business model for English center in rural areas, this
study used the case of Chau Pha to investigate the situation of learning and teaching English in
this location. The model of Lean Canvas ...
An investigation into impact facebook on purchase intention towards fashion items
(International University - HCMC, 2016)
This study is aimed to examine factors affecting customer’s online purchase intention towards fashion items on Facebook. Researcher used The Technology Acceptance Model which suggests two main factors including Perceived ...
Television home shopping in Vietnam
(HCMC - International University, 2015)
This research was mainly conducted in order to get a clearer understanding of
television home shopping in Vietnam focusing on the impulse buying which is defined
for almost television-shopping customers by many major ...
Securitization and asset management company : Is VAMC model apropriate now and in the next decade?
(International University HCMC, Vietnam, 2014)
During such emergent period of time when NPL issue has been threating banks
insolvency, Vietnam Asset Management Company became the most controversial topic
since July, 2013. As a matter of fact, rising NPL made banks’ ...
Prediction model for stock price performance of manufacturing companies : Application on Ho Chi Minh city stock exchange
(International University HCMC, Vietnam, 2014)
Financial ratios and its predictability have always been a research topic that attracts a good
many scholars and economists from the past to now. A lot of researches have figured out
the relationship between several financial ...
Luxury intimate apparel consumption in Ho Chi Minh City : Factors affecting attitude and purchase intention
(Le Tran Thanh, 2015)
Based on a strong retail environment and growing customer awareness to
fashion and trends, Vietnamese apparel market was expected to boom in 2010s.
Besides the positive economic outlook, the young population and ...
Investigating the traits of investors in Ho Chi Minh Stock Exchange market
(International University HCMC, Vietnam, 2014)
The purpose of this study is to investigating the personality traits of stock
investors in HCMC. This study examines whether personality traits belong to stock
investors in HOSE, including four Elemental traits of Introversion, ...
A study of customer satisfaction toward service quality of career website - Case study of careerbuilder.vn
(International University HCMC, Vietnam, 2014)
This study was conducted to evaluate satisfaction, determine what factors that
affect user satisfaction toward e-service quality of a career website, with a case study of
Careerbuilder.vn, and how to apply those factors ...
The relation between moon phases, market returns and trading volume - The case in Ho Chi Minh stock exchange
(International University - HCMC, 2016)
Moon phases are believed in having effects to human mood and behaviors. Biological and psychological researches are examined the relation of moon effects and human mood and behaviors. They found the significant results in ...
Product placement: A study of audience's attitude in the context of vietnamese TV dramas
(International University HCMC, Vietnam, 2012)
Product placement is a form of advertising has been used in Vietnam for recent years especially in TV dramas. The purpose of this study is to determine the attitude of audience to Vietnamese TV dramas. The attitude is ...