Master of Business Administration, Economics, Finance and Accounting: Recent submissions
Now showing items 181-200 of 229
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Perception of students on employability skill for their successful career
(International University HCMC, Vietnam, 2013)Employability skill, even though has become an important issue in higher education worldwide, in Vietnam it has been emerging only in the last few years. The study’s purposes are to analyze how students shape their perceptions ... -
Perceived barrier (s) to venture capital and private equity funding in Vietnam : With a focus on the it sector
(International University HCMC, Vietnam, 2013)Venture Capital and Private Equity (VC&PE), an alternative financing channel for Small and Medium-sized Enterprises (SMEs)1, has been developed in North America and EUROPE in the mid-20th century but has not appeared in ... -
Online game service satisfaction and preference : An empirical study of Vietnamese online gaming industry
(International University HCMC, Vietnam, 2013)Online game’ efficiency, content and service quality has become one of the key aspects among other factors that contribute to online game firms business growth and leading position in the business environment with mass ... -
Motivations and barriers of Vietnamese students towards distance education
(International University HCMC, Vietnam, 2013)Distance education has a long history in over the World. Thank to the modern technology, especially the Internet, there are many great and useful applications for it. Distance education is also provided by few universities ... -
Merge and acquisition and valuation : The case of Comeco
(International University HCMC, Vietnam, 2013)In recent years, Merger and Acquisition (M&A), has been developing very fast in the value and number of deals. The aim of this research is to investigate the competition between Vietnam Oil Corporation (PVOIL) and Sai ... -
Measuring customer satisfaction towards service quality of the maternity hospital in Ho Chi Minh city
(International University HCMC, Vietnam, 2013)Service quality of the maternity hospital is been perceived as an important factor for customer satisfaction. The aim of this study is to analyze the customer satisfaction about service quality of the maternity hospital. ... -
Measuring brand equity index in paper industry : The case of double a international network company limited
(International University HCMC, Vietnam, 2013)Powerful brands create meaningful images in the minds of customers (Keller, 1993), with brand image and reputation enhancing differentiation and having a positive influence on buying behavior (Gordon et al., 1993; McEnally ... -
Influence of management competence on personal work effectiveness of middle managers
(International University HCMC, Vietnam, 2013)To become a professional Middle Manager, each manager must always study and practice knowledge, professional skills, management competences, positive attitude and good practices in their career. With the desire to gain ... -
Improving the competitiveness of Vietnamese joint stock commercial banks
(International University HCMC, Vietnam, 2013)There are four main chapters in this thesis. In chapter one, we will study some theories model of competitiveness evaluation, and then to construct a research model or a measuring tool for evaluating the competitiveness ... -
How to motivate employee at Atlas copco Vietnam company
(International University HCMC, Vietnam, 2013)Motivation seems to be one of the most important tools of Human Resource Management. Organizations design motivation systems to encourage employees to perform in the most effective way to attract and keep potential candidates. ... -
Finding market opportunities for bancassurance in Vietnam
(International University HCMC, Vietnam, 2013)The main objectives of this study to finding market opportunities for bancassurance in Vietnam. Identify whether or not there are opportunities to sell insurance product through the banks. Investigating the insurance ... -
Financial feasibility study of investment new ammonia plant for PVFCCO
(International University HCMC, Vietnam, 2013)The strategy, planning and orientation of Vietnam relating to Ammonia production and the preliminary Ammonia market study have pointed that investing in an Ammonia plant is important at this time and will be a good opportunity ... -
Factors influencing local customer loyalty, case : Low cost airline Vietjet air in Vietnam
(International University HCMC, Vietnam, 2013)This study was conducted in order to evaluate the influence of relevant factors on Customer Loyalty of Vietnam low cost airline, VietjetAir. The direct factors and indirect factors influencing loyalty of customer are ... -
Factors influencing intention to consume fast food of student in Ho Chi Minh city
(International University HCMC, Vietnam, 2013)This study aimed to explore factors influencing fast food consumption intention of students who study or live in Vietnam National University Village, HCMC by applying Theory of Planned Behavior. A total of 400 students ... -
Factors influencing farmer's purchase behavior : The case of UZ45 in Lam Dong province
(International University HCMC, Vietnam, 2013)To understand consumers’ purchase behavior in the case of product UZ45 (fungicide) in Lam Dong province, based on Theory of Reasoned Action, researcher proposed research model and hypotheses. Measurement scales were developed ... -
Factors determining net interest margins of the commercial banks in Vietnam
(International University HCMC, Vietnam, 2013)This study investigates the factors determining the net interest margins of 33 Vietnamese commercial banks during the period 2008-2011. Based on the literature reviews, market power, managerial risk aversion, interest rate ... -
Factors affecting the customer's purchase intention : The case of online groupon (online purchasing group) in HCMC
(International University HCMC, Vietnam, 2013)Starting from a simple business concept, group online purchasing has become a successful business model and expanded worldwide. A number of researches in this topic have been conducted in various countries however only ... -
Factor affecting music learning motivation : How to enhance contemporary music education at Suoi nhac music shcool
(International University HCMC, Vietnam, 2013)This study examines the music learning motivation in order to enhance Vietnam music education in general as well as Academic Music of Suoi nhac School (ACMS), in particular. Based on the results of the standard multiple ... -
Exploring the factors affecting purchase intention of smartphones : A study of office workers in Ho Chi Minh city
(International University HCMC, Vietnam, 2013)It is clearly to say that mobile technology plays a crucial role in how the world communicates, whether in individual settings or a business. Smartphones have gradually reducing the people’s dependence of computers or ... -
Explore a winning sales approach for hospitality industry in Vietnam
(International University HCMC, Vietnam, 2013)Explore a winning sales approach for hospitality industry in Vietnam