| dc.description.abstract | In the context of the world economy continuing to be unstable, global warming
and social inequality are becoming increasingly urgent problems, sustainable entrepreneurs
are now in higher demand than ever. Although sustainable entrepreneurship is regarded as
an essential strategy for economic growth and development in developing countries,
contemporary research studying individuals' intentions to establish sustainable
entrepreneurship in these regions remains limited. Thus, the objective of this research is to
fill the gap by examining the key factors that affect sustainable entrepreneurship intentions
among the students in Ho Chi Minh City, Vietnam to provide a deep insight into the
sustainable entrepreneurship concept of business activities. Further, the hypothesis
development of the study is constructed underlying determinants of two main theories –
The Theory of Planned Behavior (TPB) and The Entrepreneurial Event Theory (SEET).
In this article, to measure the level of sustainable entrepreneurship intentions,
quantitative research was developed and presented clearly in the methodology chapter. In
general, with the participation of 340 respondents, the data was gathered through survey
questionnaires. The research findings show that subjective norms, entrepreneurial support,
entrepreneurial education, perceived feasibility, and attitude toward sustainable
entrepreneurship have a significant direct effect on sustainable entrepreneurship intention.
Further, the result also illustrates that the research model is proper to highlight the
entrepreneurial attitude could be the potential mediator that indicates the significant
indirect effect of entrepreneurial support, subjective norm, and perceived feasibility on
students’ intentions toward sustainable entrepreneurship. | en_US |
