Browsing Bachelor of Business Administration, Economics, Finance and Accounting by Title
Now showing items 763-782 of 2340
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Evaluating factors that affect consumers' online shopping intention towards apparel products
(International University - HCMC, 2016)Nowadays, online shopping is growing rapidly around the world. This situation also happens in Vietnam because the number of Internet users carrying out trading transaction online is increasing day by day. One of the products ... -
Evaluating factors that affect customer's purchase intention toward coffee at Western and traditional coffee chains in Ho Chi Minh City
(International University HCMC, Vietnam, 2014)Vietnam is one of the leading coffee exporters in the world, but the domestic coffee consumption is relatively modest compared to other countries. The number of traditional coffee chain is quite common in Vietnam, but until ... -
Evaluating factors that affect young consumers' purchase intention toward organic cosmetics in Ho Chi Minh City
(International University HCMC, Vietnam, 2014)The purpose of this study is to measure the young consumers’ purchase intention for organic cosmetics products in Ho Chi Minh City, identify important factors affecting this purchase intention and provide marketing ... -
Evaluating factors that affect young consumers' purchasing intention towards eco-friendly products in ho Chi Minh city
(International University - HCMC, 2019)Nowadays, environmental problem that are changing in climate, pollutant and warm in global is the most concern of everybody around the world. Hence, it is clear that the global environment require considerable attention ... -
Evaluating factors that affect young customers' purchase intention toward domestic and foreign apparel in Ho Chi Minh City
(International University HCMC, Vietnam, 2013)The purpose of this dissertation was investigating what factors affect young customers’ purchase intention toward purchasing domestic and imported apparel product in Ho Chi Minh City. Variables to be investigated ... -
Evaluating logistics service quality of third-party logistics (3PL) service providers in Ho Chi Minh City
(International University - HCMC, 2016)The market for third party logistics (3PL) service has expanded hugely over the past few years. It is expected that the industry will grow substantially and became increasingly complex. As the industry matures, a number ... -
Evaluating possible ways that can change consumer's attitude toward Samsung Brand
(International University HCMC, Vietnam, 2014)Management -- Marketing -
Evaluating service quality and customer satisfaction in Bao Viet insurance corporation
(International University HCMC, Vietnam, 2014)Nowadays, insurance companies in Vietnam compete each other to be a strong and good reputation. The challenge for insurance sector in Vietnam remains the same that is to bring innovative solutions to client while making ... -
Evaluating service quality and customer satisfaction in Bao Viet insurance corporation
(International University HCMC, Vietnam, 2014)Nowadays, insurance companies in Vietnam compete each other to be a strong and good reputation. The challenge for insurance sector in Vietnam remains the same that is to bring innovative solutions to client while making ... -
Evaluating service quality of customer service of logistics in maritime transport case study APL logistics Vietnam
(International University HCMC, Vietnam, 2011)This graduation aims to achieve three main goals. Firstly, this study attempts to evaluate service quality of customer service of APL Logistics from customer viewpoints. Secondly, the research has ... -
Evaluating the compliance of Vietnam companies' corporate governance with the oecd principles - Case study of Bien Hoa confectionery company
(HCMC - International University, 2015)This research assesses the compliance of Bien Hoa Confectionery Corporation (BIBICA) with the OECD Principles on Corporate Governance during the period from 2002 to 2013. In this report, the researcher hopes to see the ... -
Evaluating the contribution of E-learning on student learning : The case of business administration students in international university, Ho Chi Minh city
(International University HCMC, Vietnam, 2014)The study “Evaluating the contribution of e-Learning on student learning - The case of Business Administration major students in International University, HoChiMinh city” was conducted to evaluate and investigate impact ... -
Evaluating the customer satisfaction toward service and food of sushi maru
(International University - HCMC, 2016)Sushi Maru is a popular Japanese restaurant and I am one of three co-founder of this brand. The aim of this research is to explore the factors which are making important influence on the customer satisfaction in Sushi Maru, ... -
Evaluating the economic and risk management efficiencies of Vietnamese commercial banks
(International University - HCMC, 2019)In recent years, Vietnamese banking sector has recovered and developed, which raised questions on the efficiencies of firms in this sector. This study aims to determine the banks’ efficiency in 2 components, that is economic ... -
Evaluating the effectiveness of employer brand on employee retention : A study of information technology industry
(HCMC - International University, 2015)Information Technology industry is considered the most developed in the future when the technology tends to innovation periods on over the world. In Vietnam, it is also affected, so, the competition among organizations in ... -
Evaluating the effectiveness of entrepreneurship course among the youth in Ho Chi Minh City - Case Study: Viet Youth Entrepreneurs
(International University HCMC, Vietnam, 2013)Nowadays, entrepreneurship is becoming a trend to support most of the economic fields. The need for entrepreneurship to solve social issues such as unemployment through creating jobs has ... -
Evaluating the effectiveness of public relations program in sloving corporate critis: The case study of Dr. Thanh
(International University HCMC, Vietnam, 2012)Tan Hiep Phat (THP) is one of the biggest Food and Beverage (F&B) Corporates in Vietnam. Together with well – known brand like Coca – Cola, Pepsi Cola, etc., THP products take big market share and are ... -
Evaluating The Efficiency Of Insurance Companies In Vietnam Using Dea And Truncated Regression
(2023)Because of the lack of insurance efficiency literature in Vietnam, this study aims to evaluate the efficiency of 30 Vietnamese insurance companies from 2016 to 2021. The efficiency scores are measured by applying the ... -
Evaluating the efficiency of Vietnam banking system during the restructuring period using DEA
(International University - HCMC, 2018)On March 1, 2012, Project 254 "Restructuring Credit Institutions System in the period of 2011-2015” was approved by the Prime Minister to continue the restructuring process of the previous years. This thesis paper evaluates ... -
Evaluating the efficiency of Vietnamese commercial banks - The comparison of data envelopment analysis and stochastic frontier analysis
(HCMC - International University, 2015)Banking system plays a very important role in the development of the economy. This study aims to investigate the banks’ efficiency using both parametric (SFA) and non-parametric (DEA) during the period 2008-2012. It also ...